Online Video Topic - " YuMe "
YuMe Launches New ‘InSynch’ Video Takover Ad Unit
Posted
May 6, 2009 |
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No it’s not a virtual boy band that is going to take over the web (man it had better not be!). No, really YuMe has launched an ultra-cool ad thing that might make you go Hmmm, but will definitely make you go Cool!
Vobile and YuMe Expand Agreement
Posted
April 7, 2009 |
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YuMe, is said to be the largest video advertising network with over 500 premium video sites and 500 million monthly streams. That sounds pretty large to me and might very well be the largest. They’ve recently teamed up with Vobile who provides video content identification and management services to help increase the ad revenue of the publishers on the network. The new offerings will help better target the ads as Vobile operates the most comprehensive database of authorized video fingerprints, metadata and business rules from major movie studios, television networks and record labels.
EveryZing Helps Customers Monetize Videos With YUME
Posted
April 6, 2009 |
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EveryZing, the media industry’s go-to solution for next-generation universal search and audio/video SEO, announced today that it has entered into a strategic partnership with YuMe to provide turnkey in-stream advertising solutions to its network of publisher customers. YuMe is the leading ad management platform and a premium advertising network for the explosive online video industry, and includes publisher relationships with over 500 video sites including NBC and MSN. With the YuMe integration, EveryZing’s customers can now fully manage their own in-stream ad campaigns, or benefit from the monetization of their content from the YuMe advertising network. YuMe’s Adaptive Campaign Engine (ACE) accepts ad feeds from third-party ad networks and third-party syndication feeds, such as Google AdSense for Video and Shopping.com, which can be included in a publisher’s overall advertising mix ensuring each video ad impression is matched to the best money-making opportunity.
Jivox Video Advertising for SMBs Named AlwaysOn OnMedia 100 Winner
Posted
January 26, 2009 |
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Jivox, the online video advertising service that helps small and medium-sized businesses reach local customers, has been named a winner of theAlwaysOn OnMedia 100. The OnMedia 100 Award is given to private,emerging technology companies in the advertising, publishing, marketing, branding and public relations spaces. Jivox was selected by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction.
YuMe to Serve Ads in Adobe’s Media Player and Adobe TV
Posted
November 25, 2008 |
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YuMe, the leading online video ad serving platform and the largest dedicated video ad network on the Web, announced today that Adobe has selected YuMe as one of its vendors to serve video ads into downloaded content from Adobe® Media Player (AMP), as well as streaming content on Adobe TV (http://tv.adobe.com/). YuMe’s industry leading ad serving technology will help Adobe monetize its video advertising inventory by matching the right ad with the right viewer at the right time, whether viewers choose to stream videos or download and watch them outside the browser using Adobe Media Player.
YuMe Launches Behavioral Targeting for Online Video Ads
Posted
September 9, 2008 |
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YuMe, the largest dedicated video ad network on the Web, announced today the launch of a new behavioral targeting system that will allow advertisers to target their messages to viewers on a national scale based on video viewing interests and purchase intent. YuMe will leverage data about viewers’ video consumption habits, online search histories, and browsing behaviors to deliver highly relevant ads to consumers who have demonstrated their intent to buy a particular type of good or service.
Video Thumbnails for VSEO – Bob Bahramipour – Thumbnails, Thumbnails, Thumbnails
Posted
August 23, 2008 |
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Get the Flash Player to see the wordTube Media Player.
Video Ads Generate 3 times the CPM of Banner Ads
Posted
August 18, 2008 |
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More and more, publishers are turning to ad networks to monetize unsold inventory. In fact, the use of ad networks has surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to the newly released “Digital Pricing Benchmarking Study.” So, are publishers turning more and more to video ad networks to monetize remnant video advertising?
Yume Video Advertising Network Hires New CEO
Posted
August 12, 2008 |
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Online video advertising network YuMe appointed Michael Mathieu as their new CEO, replacing the co-founder and previous CEO, Jayant Kadambi. Kadambi will stay on as president and a member of the board.
YuMe to Serve Video Remnant Ads for Microsoft
Posted
June 16, 2008 |
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Online video advertising ad network YuMe signed a deal with software giant Microsoft to sell remnant video advertisements (unsold inventory) across Microsoft’s online properties, the companies announced.
