Netflix and YouTube account for 50% of peak period web traffic with Amazon, Hulu and Facebook all trailing well behind. In contrast, Peer-to-Peer file sharing has fallen to less than 10% of total traffic in North America for the first time ever.
Maker Studios get a new chief content officer who comes fresh from heading up the video division at Yahoo, PS4 launch a killer unboxing video and an anti-YouTube video is going viral on YouTube. These stories and more from the day in online video from ReelSEO.
YouTube, Instagram and Vine are the front runners in the mobile app race by a country mile. But, video content producers and marketers need to utilise all three to ensure they engage their audience in different ways.
Amazon Studios have two major original content shows coming out this month but they are not going down the Netflix route of uploading every episode at once. As an audience, we may love binge-watching but the company says that's not helpful for them. This and other news from ReelSEO.
Want to know how YouTube implemented that comment feature update on the site? Or why? Then take a moment to watch this entirely serious video that lets a little light in on the magic. A Google+ account isn't required to read it.
Netflix and Disney are climbing into bed over a new Marvel series of superhero adventures that the streaming video site is going to carry from 2015. It's a major commitment for both companies. This and other news of the day from ReelSEO.
Video can be used almost anywhere in the customer life cycle but as part of a customer service strategy it can be absolutely invaluable in building solid relationships between a brand and their potential client base. We take a look at Nextiva, a company that's getting it right.
The new comments system on YouTube hasn't gone down too well with users of the site, particularly the forced integration with Google+. There's been quite the backlash to the new feature and we take a look at some of the feedback from Twitter.
YouTube promised more control over negative, spammy, insulting and inflammatory comments left by others and today they are making their new comments system available to all users across the site. They really, really want you to sign up to Google+ though.
Dodge, Xbox, Pepsi and Virgin America all made the YouTube ads leaderboard for October 2013 for the most watched video ads of last month. Samsung appear twice in the top 5 with trailers for their Galaxy Gear product.
YouTube's live streamed Music Awards Show was either a great success or a damp squib, depending on whether you bought into Spike Jonze's vision. It certainly generated a lot of headlines for the site today. This, and other news from the day in online video.
Polaris, the gaming division of Maker Studios, is a celebration of gaming and geek culture, featuring editorial coverage on the stories that matter to its audience. They've just signed four big names that bring over 13 million subscribers and 150 million views per month.
With TV viewing habits changing so rapidly and consumers turning to the internet for their news, old school and new broadcasters are using YouTube as a way of updating their audience with the events of the day. We look at some of the best news channels on the site.
The first ever YouTube Music Awards, one of the most important events in the site's history, will start in just a few hours. With Spike Jonze at the helm, YouTube hopes it will be one of the watercooler moments of 2013 and establish them as a broadcaster with serious clout.
In order to attract premium content to the site in the past, YouTube have given the big broadcasting networks a much more favourable share of ad revenue. That's all set to change as YouTube are updating their advertising rate card to a flat 55% for all partners, no matter their status.