Now that we've covered the different types of video marketing, it's time to cover the different video styles you can use for that marketing. What are the pros and cons of each of these styles? It's good to know what you're getting into before you start.
YouTube has made it so that you can organize your subscriptions into basically what amounts to a playlist, or at least a set of categories so that you can clean up the left side of your subscription feed. It's called "Collections" and it's a pretty nifty feature.
Properly optimized and posted video-newsletters keep today's video-oriented customers updated while providing solid SEO benefits for small and local businesses. What kind of tentacles can a video-newsletter use to reach out?
YouTube introduces SloMo to their YouTube Editor! Now you can totally take that video that is ridiculously normal in its speed and make it slower! SloMo videos tend to be a pretty cool spectacle on YouTube, so it's no surprise that they're adding it to their in-house editor.
Buzzfeed and CNN are partnering to create a new YouTube channel. We can probably expect some list-based videos courtesy of CNN soon. Anyway, Buzzfeed is looking to align themselves with the relevance of CNN, while CNN looks to be cool with the 18-34 set.
You've decided to turn to video for your business. Now what do you do to ensure that it does what you want it to do? You need to come up with a strategy. What kind of strategy? The one where your video gets seen, converts, and makes people loyal to your brand.
Skippable pre-roll ads can be controversial. Are they delivering advertisers what they want? Are people smacking these things down like the outdated overlays? We've seen a few content creators and advertisers find creative ways to work with skippable ads. The Belgium Suicide Prevention hotline is the latest.
We'd like to thank the men and women who have died for our country. And, as we do in America, we say thanks, and have epic cookouts! Looking for some food ideas for Memorial Day, or at least how to make them? Here are a few YouTube videos for your Memorial Day cookouts: burgers, corn, desserts, and drinks.
There are quite a few important steps a YouTube sports channel should take when uploading content. For instance, did you know that sports are a global phenomenon and should be maximized for overseas viewing? And that there should never be an off-season? Part 2 of the series.
It's a holiday weekend for many of us so it's the perfect time to release 15 episodes of a much loved and missed comedy all at once....but is binge watching our favourite shows the harmless activity we think it is? I wonder just how many of us will watch video content via our mobile devices this weekend too?
Did you ever want to see what would happen if Superman kicked a man in the balls? Did you really want to see Patton Oswalt's Star Wars filibuster from Parks & Recreation to come to life? Did you ever want to see a zombie feed on brains in a drive thru? Look no further.
The Google+ page/YouTube channel integration has been in beta for about a month now, and YouTube is getting closer to opening it up to everyone. There will soon be an option for everyone to make the connection in the next few weeks.
YouTube has announced the winners of the Next Vlogger 2013 contest. 15 lucky winners will now receive $4,000 in production stuff, a Google+ Hangout workshop series with experts in the field, and the chance to collaborate with a whole bunch of other vloggers around the world.
Dove's Real Beauty Sketches is the most-viewed online ad of all time, according to Unruly. It's also the most shared of 2013 and the third most-shared of all time. Dove tapped into an emotional subject and really delivered the goods, and it's one of video's shining moments.
YouTube Creator Academy starts up on June 3-June 16 with a course called "Maximize Your Channel." The free online course is open for registration all the way through to June 16. The course is designed to maximize the features of YouTube's One Channel design.