News, Tips, and information all about YouTube, including: YouTube marketing, YouTube updates, YouTube hacks, and general news about the most popular video sharing site on earth – YouTube.com
Topic - Online Video & YouTube
Univision/YouTube Partnership Is A Bigger Deal Than You Think
Did you see the headline earlier this week that YouTube had struck a deal with Spanish Television Network, Univision? If you’re a typical American, you might have passed right over it. Maybe you noted it mentally, but figured it wasn’t terribly important to you since you don’t speak Spanish.
The deal actually seems pretty important to me for two big reasons:
Kaltura Grows a Longtail
Everyone remembers that Kaltura makes the first open source online video platform right? The Kaltura Community Edition. Well now they’re beginning to expand that with new deals, this time around it’s with LongTail video, the open source video player.
YouTube Continues Search Engine Domination – up 31% YOY
Is anyone still wondering if search is important for video? In November of last year, YouTube surpassed Yahoo for the first time in total U.S. search queries, making it the 2nd largest search engine in the U.S. next to only its owner, Google. Ever since then, YouTube has continued to dominate the search space when you look at the total number of search queries.
Nalts’ Cuddly Tips & Strategies for YouTube Video Success
Viral video is dead. Long live low production values. The cheaper the better. Don’t cuddle it to death, let go of your brand persona. Those are the sage words of Kevin Nalty, who is an online video strategist, a career marketer, and a YouTube star with more than 100 million views of his videos.
YouTube Direct Connects Users and Media Organizations
We all have video cameras or video-capable mobile phones and that means new ways to see what’s happening in the world. Not only for you but for others as well. We get a eyewitness views of the events as they unfold and now, we can do it through YouTube.
YouTube Adds Support For 1080p Full HD Video – Sweet
This is easily the best news in weeks for video producers: YouTube is now supporting true HD 1080p. Yes, you read that right. You can now upload 1080p HD videos to YouTube and share the glorious high definition quality with your friends.
YouTube Has Begun Testing “Skippable” Pre-roll Ads On Videos
YouTube has begun testing “skippable” ads on videos. But before you get offended as an advertiser (“What?! They’re letting people skip my ads?”) or get excited as a user (“Hooray! They’re going to let me skip ads!”), you should probably know that this is research and not necessarily a new permanent feature.
What YouTube—Google, really—is trying to do is ascertain what kind of ads are appealing to viewers, and what kind of ads they won’t tolerate. They’re also hoping to learn more about the demographic make up of audience subsets—“What kind of person is more likely to tolerate this kind of ad?” Or, “Exactly when do they tire of an ad and choose to skip it?”
YouTube Fine-tunes URLs and HTML Embed Code
YouTube has always been embarrassed by its unsightly URL format where it was using an ampersand instead of a question mark. Now it’s fixed that problem so it’s time to rejoice
YouTube Taps Into The Crowd To Promote Hunger Awareness
I sure do love it when the world of online video collides with a good cause. Luckily for me, that seems to be happening more and more lately. In fact, it’s downright encouraging to see so many charities and nonprofits embracing viral marketing and blogs and social networking.
Viral Video Round Up – Lessons From This Week’s Viral Successes
It’s time again for another Viral Round Up (it’s actually a day or so past the time for another Viral Round Up, and I’m hoping you’ll forgive my tardiness).
As usual, the past week offers us several examples of viral success—some intentional, some accidental, and all holding valuable lessons for us video marketers. Let’s dig in.
uSocial is Selling YouTube Views – Should you Buy em?
uSocial, the company that has created controversy regarding their services in the past, is at it again. You might remember them as the company that sold Diggs for your Digg submission, friends for your Facebook account, and followers of your Twitter ramblings. Now they’re offering a new service: views for your YouTube video.
YouTube Beefs up Partner Video Blocking Ability
It is making the rounds on the webosphere that 
YouTube has implemented two new buttons on the partner interface that pertain to blocking of videos.
