YouTube Creator Playbook Articles

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Rebel Brings Us Version 2 Of The YouTube Creator Playbook

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Over the weekend, a rebel sympathizer smuggled me a new copy of Version 2 of the YouTube Creator Playbook. To protect him/her from any repercussions, I won't disclose this rebel sympathizer's name, other than to say he/she works at a media company that bridges the ...

The YouTube Creator Playbook Index: ReelSEO's In-depth Review

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The YouTube Creator Playbook is an awesome guide to follow when making your videos.  Covering every section of it was enlightening and maddening all at once.  The Playbook offers great information, and then forgets that not everyone can do some of the things they suggest ...

Your Video And Social Media--The YouTube Creator Playbook Conclusion

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So what have we learned from The YouTube Creator Playbook over the past three months?  I'll tell you what I got most out of it.  Being a success on YouTube requires more than making great content and simply uploading it to the site.  In fact, ...

The YouTube Creator Playbook Gets An Update For YouTube Analytics

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For those of you who have been keeping up with our coverage of the YouTube Creator Playbook, you should know that the November 2011 version is now out and its ultimate change is to the YouTube Insight section because now, that's called YouTube Analytics.  They ...

Sharing Your YouTube Video With Blogs--The YouTube Creator Playbook

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There's no doubt that getting your video to show up in YouTube and other search engines is important.  But when you are first starting out, the search engine isn't going to exactly favor your videos or channel because you aren't popular just yet.  Getting people ...

Building Viewership Through Viewer Interaction & Social Activity - The YouTube Creator Playbook

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The final section of the YouTube Creator Playbook focuses on making your video social.  When you first begin uploading videos, you are looking for an audience, which likely won't be very big at first.  You have to build one, and building an audience takes interaction ...

How To Optimize Your YouTube Channel Page--The YouTube Creator Playbook

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Your channel page on YouTube is where you can brand your videos through attractive packaging.  It creates an insular experience for your videos, one without all the distractions of suggested videos and that plain YouTube white background.  A channel page is invitation into your home ...

Using YouTube Annotations To Create A Call To Action - The YouTube Creator Playbook

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Annotations are an often overlooked aspect of YouTube videos.  They can lead the viewer to a number of actions, whether it's directing them towards other videos you've created or brings attention to a call-to-action such as liking, favoriting, subscribing, or commenting.  However the annotations are ...

How Much Money Do YouTube Partners Make? We Might Be Able To Do The Math

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The New York Times recently posted an article about "how to cash in" on your viral YouTube video.  Mainly, the ground covered there is all the stuff we've covered with The YouTube Creator Playbook and Tim Schmoyer's Reel Web tips.  The centerpiece video of the ...

How To Optimize YouTube Thumbnails To Attract Viewers - The YouTube Creator Playbook

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Now it's time to get into the mind of a movie poster designer and create images for your video that are appealing to increase the chances of someone clicking on it.  Usually, you're going to watch the video and find that compelling image that sums ...

The Weekly Online Video News Round Up - Video + Social Edition

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This week's round up of the online video news highlights includes a little extra dose of the social. Many video experts agree that social enhancements and integration could be the next great evolution for online video as a format. Of course, we also saved room ...

The Role Of Metadata In Video SEO, Part 2: The YouTube Creator Playbook

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In Part 1 of our coverage of the YouTube Creator Playbook's metadata section, we discussed the general overview of how titles, tags, and descriptions help people find your video through YouTube's search engine.  We also talked about how good metadata isn't the main way people ...

Web Series, The Great Star Wars Trek, Mashes Up Star Wars, Star Trek, & Lost In Space

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If you want a boost in the online video world, getting a boost from something already popular is a good way to go.  In the YouTube Creator Playbook series, we just brought attention to a Ke$ha parody video that was released at the height of ...

The Role Of Metadata In Video SEO, Part 1: The YouTube Creator Playbook

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One of the great mysteries among those who don't work inside Google headquarters is how a search engine decides who the cool kids are on the Internet.  The top few links you get from a search engine are also going to be the ones that ...

How to Track Your Video With YouTube Insight Analytics: The YouTube Creator Playbook

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In almost every section of YouTube Creator Playbook, they have provided a tip on using the audience tracking tool, YouTube Insight (YouTube Analytics).  Insight is YouTube's massive test audience, everyone who uses YouTube is represented in these statistics.  You can figure out the basic age of your ...

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