Google’s mandatory integration of YouTube and Google+ Plus has caused no end of problems for many people, particularly those who have had their YouTube channel suspended or some features disabled because their Google+ Profile page was also suspended. It’s a complicated issue but we have a fix for you.
Supernovae explode, flare up and then fade quickly, so it’s an apt name for the company formerly known as Viddy, which was just purchased by YouTube Partner and MCN Fullscreen. I go beyond the dollar amounts to look at what it could all mean for Fullscreen.
UK broadcaster Channel 4 has removed all their long-form content from their 4 main YouTube channels, in a bid to drive viewers to their Video on Demand service, 4oD. Shows like The IT Crowd, The Inbetweeners and Come Dine with Me are no longer accessible to YouTube users.
Pre-Roll ads. Can’t live with them, can’t watch a video without them. We’ve seen quite a few brands play about with the format and now Burger join in the hatred with you, albeit with 64 of their very own.
YouTube’s Fan Finder feature allows creators to upload an ad or trailer for their channel, which YouTube will then promote via their TrueView system. On this week’s Creator’s Tip, we take you through the process of uploading the video so you can reach potential new subscribers.
YouTube Analytics already gives you many ways to slice and dice your video metrics but their new Group Analytics feature further segments that data based on video content, campaigns or any other criteria you chose. MCNs can also separate each channel for further insight.
A/B Testing is a simple yet powerful way to measure how your online content is performing but it’s been difficult to implement this for YouTube. However, a new tool to market does just that which means that creators can confirm what is working best for them in terms of optimization.
Fullscreen is rolling out a upgrade to their creator platform which gives their YouTube channel partners access to a new range of benefits and apps. The new ‘Sign In with Fullscreen’ service includes tools to assist with captions, music, crowdfunding and merchandise.
Did you know that 99% of Apple related content viewed on YouTube is created by individuals outside of the company? Earned Media is a powerful and effective marketing strategy and at last there is a tool that can help brands identify their most engaged fan base.
YouTube are offering free TrueView ads to creators who produce and upload a promotional video for their Channel. The new feature, Fan Finder, wants to help creators find a wider audience across YouTube. It’s free at the moment so hurry and sign up!