We give YouTube a lot of grief over some of the features it introduces but we are really excited about this new one. It finally allows cross promotion of video content between channels - whether they are your own or other creators. We think it has the potential to make branding and promotion so much easier.
In this week's Creator's Tip video, I talk through the options for hosting live streaming events with YouTube - on Youtube.com vs. on your own website using YouTube's embedded player. Which is better for your brand, your live stream event, and your viewers?
TV Shows do fantastically well on YouTube for two reasons - they bring their audience with them and they have a golden supply of content that can re-purposed for the YouTube audience. A new study from OpenSlate shows us just how well the main TV show channels fare online.
What will tomorrow's YouTube top creators be implementing into their channels in order to build audiences and eventually become like a Philip DeFranco or ShayCarl? They'll be doing some combination or all of the following examples.
Yeah, you might be over the age of 25 (or even 18) and wonder how PewDiePie did it. But there wasn't any magic to it. He makes videos every day that young people watch, 15-20 minutes a day. And believe me, YouTube's algorithm noticed. The Game Theorists' video illustrates this perfectly.
It was inevitable: PewDiePie glided past Smosh for the #1 most-subscribed YouTube channel. Meanwhile...PewDiePie's reign may be threatened by...YouTube? Will that even count? Anyway, video gamecasting is huge and it didn't need proof, but it's now at #1.
Pixability just did a report on the top 100 brands and how they use YouTube. These brands have a "YouTube Creator Playbook" mentality when it comes to publishing content, using the proper SEO, implementing strong social media practices, and more.
What are some of the steps to follow when trying to make it on YouTube? What things should you always have in mind when you're giving video a try? Follow these ten commandments to achieve YouTube success.
How do you optimize your presence on YouTube? Here are a few tips and tricks that will get you going in the right direction. Great content requires great analytics so that you can uniquely position your videos in the right places at the right times.
Not really a big surprise, but some YouTube paid subscription channels are finding it tough getting subscribers. The obvious reason is that people don't want to pay the money, but there are numerous other factors in creating a successful channel that even free channels have to consider.