YouTube Channel Articles

How VidIQ Grows Audiences: Announces YouTube Marketing Suite for Brands

Sometimes, a content creator has no idea what they need to do after the video is finished and uploaded. A ton of work has to be done to ensure that it will be seen. How do brands do that? VidIQ is a service that does all that hard work for brands, so that they can rest easy that their video's visibility has been optimized.

YouTube Channel Functionality Flips Out Today: Is New Channel Design Coming for Everyone Soon?

Today, many, many YouTubers noticed that they couldn't edit anything on their channel. Could the new channel design be right around the corner for all users? Seems like that's what's happening. And the new changes will be met with the usual please, please, please don't change this! But you don't have much chance of getting this turned around anytime soon.

Play Your Part To Get Sesame Street To One Billion YouTube Views

How great is Sesame Street eh? No, really though. Not only is it the greatest kids show ever (after The Clangers - one for the UK readers there), but their YouTube Channel is just a few million plays away from hitting an amazing 1 Billion ...

Art & Context - Reflections on the YouTube Sundance Channel

In his 2008 Pullitzer Prize-winning article, Washington Post columnist Gene Weingarten posed the question of whether people would still react as if they were hearing something magnificent if world-famous violinist Josh Bell were dressed as a street musician and played at a D.C. Metro Station. (Short ...

YouTube's New Channel Design is Live for a Few Creators

Seven YouTube channels now have the new channel layout that we talked about last week, and we appear to be heading for even more "Google-plussing" of the site, as these channels all have mostly a plain white background with a simple banner at the top, ...

How to Get YouTube Subscribe Buttons for Your Website [Creators Tip #76]

In the past we've talked about the idea of having a separate video website for your YouTube content, benefits and drawbacks of having a video website on your own versus as a YouTube channel, and ways you can use the two to work together.  Along ...

YouTube Preparing for Another Channel Design Overhaul

It's only been 6 weeks since YouTube announced their last set of major design changes but they've been super busy in the meantime and there are more updates on the way. YouTube made it clear back on the 12th of December that they wanted to improve ...

Why Smosh Is #1 and Your Audience Belongs to Them

Smosh is many things. A comedy brand from longtime YouTubers Ian Hecox and Anthony Padilla. The #1 most subscribed channel on YouTube. The only channel to reach 7 million subscribers. And a channel with 2 billion views. So who's house is it? Smosh's house. Their ...

HOW TO: Use Annotations to Increase YouTube Views, Rankings, and More [Creator's Tip #74]

On this week's Creator's Tip, we collaborated with Matt Ballek of VidiSEO to share with you some of the top reasons why you should be utilizing annotations regularly in your videos and to show you several tips and tricks to use YouTube's annotations effectively to increase video views, subscribers, and rankings.

SMOSH Passes Ray William Johnson for #1 Subscribed YouTube Channel

Over the weekend, SMOSH became the #1 subscribed YouTube channel, and as of this writing has 6,823,489 subscribers to Ray William Johnson's 6,810,751.  SMOSH has built a big channel over years of YouTube presence, which is not the kind of story we hear that much ...

How to Diversify Your YouTube Income and Create Products for Your Audience [Creator's Tip # 73]

Most YouTube creators rely on Adsense as their primary source of income from their videos, but you can earn a lot more money from your YouTube audience by developing a product to sell to them. Often this is an information product of some sort and ...

The Best (and Worst) of the Top 10 YouTube Channels of 2012

We’ve all read about the “channel-ization” of YouTube. If you’re a YouTube Partner who is interested in building a successful channel, you’ve got to think beyond just getting one big hit. You need to think about how you can build a cohesive channel experience for ...

YouTube Networks Get Their First Tabloid Story & It's Getting Ugly - Ray William Johnson vs. Maker Studios

In October, Ray William Johnson left Maker Studios and tried to announce this in one of his videos in as nice a way as possible.  Unfortunately, there's no right way to say "Maker Studios and I are not together anymore," without people wondering, "What happened?" ...

YouTube Re-Launches NextUp Competition in US: YouTube Focuses on Collaboration

If there is another focus in the upcoming year for YouTube, it appears to be collaboration between two or more channels.  Tucked into a chapter of the YouTube Creator Playbook as a good idea for building an audience, collaboration has also come up recently as ...

The Ultimate Guide to Optimizing YouTube Closed Captions for E-commerce [Step-by-Step Tutorial]

The emergence of YouTube as an e-commerce selling tool has been well documented on ReelSEO as far back as 2010 with "Video E-Commerce and Video SEO for Retailers". Many experts have blogged about using the power of YouTube to promote products and burnish brands. My ...