A solid YouTube long-tail marketing campaign can really boost the reach and effectiveness of your B2B videos. We take a look at some of the ways companies can make their video content continue to work long after the upload.
Videos uploaded to YouTube in April 2016 generated over 100 billion views, and music, and children-focused channels were among those with the highest view counts. We take a look at the most-watched YouTube channels for last month.
In its annual Brandcast event, YouTube confirmed that it reaches more US 18-49 year-olds during prime time than the top 10 TV shows combined, and that brands who advertise on YouTube rather than TV during primetime reach 56% more of this age group.
Who would have thought that a YouTube channel whose only content revolves around crushing mundane everyday items with an hydraulic press would generate over 41M views in just 30 days. That's the power of community engagement on Reddit.
Donald Trump is the king of self-promotion, but not when it comes to YouTube. We take a deep dive into his official YouTube channel to review the content, promotion, optimization, and community strategy of this 2016 Presidential Candidate.
YouTube has given many brands the opportunity to raise awareness for their products and services via video. We take a look at 4 companies who used YouTube in innovative ways to reach their audience. Also, we confirm 5 ways video marketing is set to explode in 2016.
When it comes to movie trailers for the 2016 Best Picture Nominees, viewer engagement is higher on Facebook than on YouTube. Across all social video platforms, there has been a 236% increase in views compared to the same time last year. Also, top YouTubers CinemaSins cast a critical eye over the trailers for ReelSEO.
Late night television stars like Jimmy Fallon, Jimmy Kimmel, and James Corden are not only huge hits on TV, they are also generating massive views and engagement for their online video content. We take a look at late night television's takeover of YouTube.
CES 2016 starts this week, and if you are part of a marketing department that creates and promotes video content, it's definitely worth keeping an eye on the news coming out of Las Vegas, even if you can't attend in person. We show you how to keep in touch with the trends and announcements from this year's CES show.
It's that time of the year again, where we take a look back at some of top YouTube videos, ads, and game trailers of 2015. This review gives video marketers the chance to glean any strategic insights or spot any trends in the online video marketing, and advertising for the coming year.
Want to know what makes publishing giant BuzzFeedVideo so successful on YouTube? Our 'Through the Wringer' series takes a deep dive into its channel to review the content, promotion, optimization, and community strategy of one of the world's biggest content machines.
Want to know what makes superstar gamer PewDiePie so successful on YouTube? Our 'Through the Wringer' series takes a deep dive into his channel to review the content, promotion, optimization, and community strategy of the world's biggest YouTube star.
YouTube has lowered the number of subscribers a channel needs before it can claim a custom URL. Now you can change your YouTube channel's URL even if you only have 100 subscribers. We show you how in 5 easy steps.
CuteGirlsHairstyles, a YouTube channel dedicated to recreating hairstyles, has 3.7M subscribers. But what makes it really unique is how the family behind the videos built a brand out of a hobby. Now their twin daughters are finding success on YouTube too - and brands are racing to work with the family.
Through the Wringer', our video marketing series takes an behind-the-scenes look at a top brand's YouTube channel and reviews the video marketing strategy of its content, along with insights on programming, marketing, and audience strategy. This week, audio and microphone specialists Shure gets the Reel Wringer treatment.