Yahoo Articles

A Yahoo is a legendary being in the novel Gulliver’s Travels (1726) by Jonathan Swift.
Swift describes them as being filthy and with unpleasant habits, resembling human beings far too closely for the liking of protagonist Lemuel Gulliver, who finds the calm and rational society of intelligent horses, the Houyhnhnms, far preferable. The Yahoos are primitive creatures obsessed with “pretty stones” they find by digging in mud, thus representing the distasteful materialism...

Google's New Bing Look for Search Result Pages Goes Live

Google has rolled out to the general public a new design/layout for their results page, and it's just as much like Bing as it was back when they were testing it back in January (there were rumors at the time that this was rolling out ...

YouTube Almost Hit 100 Videos Per Viewer Last Month

comScore has released their March 2010 Video Metrix numbers and one of the most fascinating things is that YouTube viewers are watching, on average, 96 videos in the month. That would be 3.2 videos per day, every day. Also, over 180 million U.S. web surfers ...

Hulu Dances As Viewers Watch 2.4 Hours In February

Dance Hulu dance (and bring your content overseas already, sheesh!) comScore is reporting that for the month of February Hulu viewers watched a hearty 2.4 hours each. But what's that mean for the rest of the industry?

Site Speed Now Affects Your Website’s Rank On Google

For years Google has been telling us how to present our content in a way that helps them understand what our websites are about.  Now, they want us to do it faster. On Friday, Google announced something official that many in the SEO community were ...

Video = Fastest Growing Website Feature for Small Businesses

Indeed, small businesses have been racing to get their websites video-capable over the past year - and those same small businesses are spending more on paid search advertising.  According to a new report, small business advertisers spent more than twice as much on paid search and nearly 4 ...

Despite A Dip, US Online Video Views Are Up 120% for 2010

comScore starts off another year of online video tracking and so do we.  Many have reported on the decline in video views for January 2010 when compared to December 2009.  However, even with the decline of 2.5%, when you look at the numbers year over ...

YouTube Search Accounts for Nearly 28% of All Google Searches

A little over a year ago, comScore's US Search Rankings Report for Dec. 2008 showed that YouTube for the first time, could be thought of as the second largest search engine next to Google with 2,905,000,000 total search queries that month. According to comScore's December 2009 ...

Brightcove Reaches Home Audience Via Internet-connected TV

Brightcove is expanding their reach to the couch thanks to newly announced tools that will enable customers to create immersive, branded video experiences for Internet-connected television sets and other Internet-connected consumer electronics powered by the Yahoo! Widget Engine.

11 Predictions for The Online Video Industry In 2010

Everyone is giving their predictions for the Internet marketing and online video space in 2010 and I thought I'd better jump on the bandwagon with my 2 cents...  Granted, I certainly have some more insightful predictions that I could provide but I figured it's New ...

YouTube Continues Search Engine Domination - Up 31% YOY

Is anyone still wondering if search is important for video?  In November of last year, YouTube surpassed Yahoo for the first time in total U.S. search queries, making it the 2nd largest search engine in the U.S. next to only its owner, Google.  Ever since ...

August Video Watching Online Tops Everything Previous

Another month has come and gone and comScore tells it was the best ever. Better than the previous best month which was the month before the best month ever even though it too was, at the time, the best month ever. Confused? Don't be, just ...

Google Confirms Meta Keyword Tag Is Ignored for Ranking

This may be more straight-SEO news than particularly geared at video, but if you host your own videos or are aiming to rank pages where you've embedded a non-hosted video... this will impact your efforts.

Video Search Steals Revenue Out of Your Pocket?

While doing a recent search on Yahoo Video for my favorite advertisement of all time (the Cadbury Eyebrow Dance done by Glass and a Half Full) I found that they've implemented a Play Here button. As it's interesting, I thought I would share with you. ...

July Biggest Month Ever for Online Video, Hulu Tops Time Warner Cable

July was a big month all around for online video (according to comScore) but perhaps it was the biggest month yet for Hulu who, according to various research, surpassed Time Warner in viewership during the month. Could this be the turning point for the cable ...

Google Users Are More Loyal and More Active... Probably

New data from ComScore shows that Google users run more searches than Yahoo and Microsoft users… combined.  According to the research, Google users conduct an average of 54.5 searches.  Yahoo users perform 24.5 searches and Microsoft users run 26.9 queries. More interesting than that, though, ...