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Netflix Pays Comcast, Ends Our Love Affair

Netflix Pays Comcast, Ends Our Love Affair

In the gilded tower of Comcast, laughter rings throughout the halls as C-level executives “make it rain” with the new found wealth they have just extorted from Netflix to ensure that consumers who already pay both companies get the exact service they pay for.

SpotXchange Top Video Ad Property in January According to comScore

SpotXchange Top Video Ad Property in January According to comScore

January didn’t quite compare to December in the comScore Video Metrix numbers, but it was still a good start to the new year. One thing to always keep in mind here is how comScore defines a video and the fact that Netflix isn’t included in these reports. Still, SpotXchange did themselves proud and topped the video ad property list clearing AOL and the rest by a good margin. Google remained top site overall and MCN VEVO reigned in the YouTube Partner Channels area.

Pre-roll Ads Most Tolerable Video Ad Format [Report]

Pre roll Ads Most Tolerable Video Ad Format [Report]

Yahoo! reports that 22% of people find pre-roll video ads acceptable. But is that an acceptable number based on the research? Half of the same audience also believes that ads should be more interactive, more relevant and that they should be given a choice in the ads they see.

The Day In Online Video News And Views 17th December 2013

The Day In Online Video News And Views 17th December 2013

YouTube is coming to Roku after three years of wrangling and Glass owners get more features including the ability to send and receive Hangouts and upload videos to YouTube. More on these and other stories of the last few days in online video and cable from ReelSEO.

What It Really Takes For Video Content To Go Viral [Case Study]

What It Really Takes For Video Content To Go Viral [Case Study]

What are the mechanisms behind a viral video? JukinVideo opens up its YouTube analytics to help marketers and brands better understand the process of virality. They show ReelSEO just what it took for one video to attract 5 million views in 7 days.

The Day In Online Video News And Views 9th December 2013

The Day In Online Video News And Views 9th December 2013

Yahoo acquires a major live-streaming video platform, Google might be coming out with their own set top box and Rebecca Black is back with the follow up to “Friday”. Oh dear. More on these and other stories of the day in online video from ReelSEO.

The Day In Online Video News And Views 4th December 2013

The Day In Online Video News And Views 4th December 2013

The second series of Netflix’s award winning drama “House of Cards” is coming to the site on Valentine’s Day 2014 but the release of YouTube’s music and video subscription service has no such confirmation date. More on these and other stories of the day in online video from ReelSEO.

The Day In Online Video News And Views 27th November 2013

The Day In Online Video News And Views 27th November 2013

Goldieblox backs down to the Beastie Boys, Amazon Instant Video launches in Japan, and YouTube’s streaming music feature may be incoming soon. More on these and other stories of the day from ReelSEO.

The Day In Online Video News And Views 26th November 2013

The Day In Online Video News And Views 26th November 2013

Microsoft ban swearing on their Xbox video upload platform, Katie Couric confirms why she took the Yahoo dollar and The Beastie Boys hit back at claims they are being unfair over the Goldieblox video. More on these and other stories of the day from ReelSEO.

IAB Digital Video Rising Stars Announced: Standardising Ad Units

IAB Digital Video Rising Stars Announced: Standardising Ad Units

The IAB has released the final version of their Digital Video Rising Stars Style Guide and Technical Specifications. The guidelines are designed to standardise digital formats for brand advertising, including video ads.

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