A Yahoo is a legendary being in the novel Gulliver’s Travels (1726) by Jonathan Swift.
Swift describes them as being filthy and with unpleasant habits, resembling human beings far too closely for the liking of protagonist Lemuel Gulliver, who finds the calm and rational society of intelligent horses, the Houyhnhnms, far preferable. The Yahoos are primitive creatures obsessed with “pretty stones” they find by digging in mud, thus representing the distasteful materialism...
A few months ago, Yahoo! announced their first original series, Electric City. And like all big, huge, announced web series, we were given a vague release date (I'm still looking for that Ben Stiller fake trailer series that was announced, oh, nearly a year ago). ...
Summer roared into Wisconsin with highs in the mid-90s which, of course, meant my home office was unbearable and I had to try and escape as much as possible to cooler airs (and beverages). It's just 80 degrees in the office today so I thought ...
The online video advertising offerings continue to expand and I thought I would go through the whole list of them and give some of my thoughts on the pros and cons of each. I won't go too deeply into specific products from ad networks, just ...
It's that time of the year again, the birds are singing, the flowers are blooming and advertising are writing checks. Wait, what? Yes folks, it's TV upfront season, that time when the broadcasters show off what they've got in terms of content for placing ads ...
Welcome back ladies and gents to the newly resurrected weekly online video industry news roundup where we compile all the stuff that was interesting, but didn't quite make our coverage here at ReelSEO. So grab that mug of coffee, throw your feet up and flick ...
Holy mackerel! That's a whole lotta online video ads man! In fact, it's actually 20% of all videos viewed online roughly. That is if you remember that those ads are actually intersecting pieces of video content which then gets tallied as multiple videos by comScore. ...
Toot the tooters and clink the clinkers, honk the honkers and hoot the hooters, it's comScore video metrix time again. OK, maybe skip the hooters. Did you know that 181 million Americans watched video online in March? Did you know that online video advertising impressions ...
Right after Yahoo! announced Tom Hanks' web series, Electric City, another announcement came in that they would be teaming with CollegeHumor to produce a sports prank web series called Blindsided. It premieres next week. It will not have a host, so it will probably have ...
I'm on a plane as I write this, and still working--see how dedicated I am to the cause? Anyway, there's a ton of emails in the inbox already today from CES (which is where I'm headed) and this one caught my eye because it's some ...
Over the course of 2012, I'd like to discuss online movie trailers for upcoming major releases. I'd like to see if a high view count translates into a big opening weekend. I'd like to discuss the effectiveness of the trailers online. I'd like to see ...
A lot changed in 2011. Of course... a lot stayed the same too. Nielsen's year end numbers chart everything from the top web brands to the top social networks and the top online video destinations. And looking over the lists, there's an awful lot of ...
I pulled out the video advertising and put it into its own article but I still wanted to talk about the rest of the stats that came out of comScore for last month. Like the 21.1 hours per viewer and the 42.6 billion videos both ...
AOL has announced a new version of their creatively named AOL HD app, which is now available for Samsung Smart TVs and Google TV. You might remember that it was originally available on Roku, Boxee, DivX TV, and Yahoo! Connected TV.
According to the Associated Press, Google is reportedly interested in helping a third-party company finance the purchase of competitor Yahoo. The company isn't interested in owning Yahoo themselves, according to the report, but instead would assist another company altogether in making the purchase. So the ...
This was one of the biggest weeks in history for technology-related news, as the world mourned the passing of Steve Jobs. There were also a huge number of stories with a direct impact on the Internet TV wars, as streaming services added new content and ...
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