What are the mechanisms behind a viral video? JukinVideo opens up its YouTube analytics to help marketers and brands better understand the process of virality. They show ReelSEO just what it took for one video to attract 5 million views in 7 days.
Yahoo acquires a major live-streaming video platform, Google might be coming out with their own set top box and Rebecca Black is back with the follow up to "Friday". Oh dear. More on these and other stories of the day in online video from ReelSEO.
The second series of Netflix's award winning drama "House of Cards" is coming to the site on Valentine's Day 2014 but the release of YouTube's music and video subscription service has no such confirmation date. More on these and other stories of the day in online video from ReelSEO.
Goldieblox backs down to the Beastie Boys, Amazon Instant Video launches in Japan, and YouTube's streaming music feature may be incoming soon. More on these and other stories of the day from ReelSEO.
Microsoft ban swearing on their Xbox video upload platform, Katie Couric confirms why she took the Yahoo dollar and The Beastie Boys hit back at claims they are being unfair over the Goldieblox video. More on these and other stories of the day from ReelSEO.
The IAB has released the final version of their Digital Video Rising Stars Style Guide and Technical Specifications. The guidelines are designed to standardise digital formats for brand advertising, including video ads.
Broadcasting giant Endemol, the biggest independent production company in the world, is investing $40 Million into a range of video platforms such as YouTube, AOL, Dailymotion and Yahoo. The company currently works with around 400 global broadcasters and they already have over 100 YouTube channels.
Maker Studios get a new chief content officer who comes fresh from heading up the video division at Yahoo, PS4 launch a killer unboxing video and an anti-YouTube video is going viral on YouTube. These stories and more from the day in online video from ReelSEO.
188.5 Million Americans watched 46 Billion content videos in August 2013 and AOL was a major player in that field, with 55% more viewers than they had in August 2012. We find out why they have become so successful.
Yahoo! is releasing 8 new series (planned around their SNL sketch acquisition) on September 9, and unlike most web series, it's being unloaded all at once on that day. Yahoo! is launching 1,000 hours of content on the same day. It's the first time an ad-supported platform has done this.
In this Fun Video Friday, we see a commercial for women made by women telling women exactly what they want in life: yogurt and birth control...all rolled into one...and don't forget that racial diversity! Also, the usual: music, comedy, and science make their regular appearance.
So much video news this week but we've managed to squeeze it all into one blog post. Read the latest on Digital Video vs. TV Ad Engagement and Yahoo's purchase of the Qwiki video app. Also we have stats! Did YOU know that 500 years worth of YouTube video are watched on Facebook every day?
YouTube's introduction of subscription channels dominated the online video news this week, creating many headlines but we also bring you the rest of news including Ryan Gosling's aversion to cereal how Amazon makes money from rival Netflix.
We talk to Jason Berger of Kids At Play, who have made web series on Yahoo and YouTube channels like LOUD and IGN Start, as well as creating social video campaigns with top brands, like Purina. What is the formula for their success?
Yahoo are apparently in talks to purchase a majority share in video portal site Dailymotion. It's no secret that Marissa Mayer is a fan of video so a development in this direction was expected, but can they ever rival YouTube?