web series Articles

A web series is a series of episodes released on the Internet or also by mobile or cellular phone, and part of the newly emerging medium called web television. A single instance of a web series program is called an episode or webisode.
While the popularity of web series is continuing to rise, the concept itself isn’t entirely new. Scott Zakarin created the first advertiser supported web series in 1995, The Spot.
The rise in popularity of web series can be seen as a result of...

The Silver Bullet of Original Web Series Video Content?

The Silver Bullet of Original Web Series Video Content?

In late 2009 I began a series of live webcast shows – six to be exact all using the same format (host / hostess, topical discussion, audience interaction, social networking components, etc.) – we had a show on Venture Capitol with people skyping in from …

Online Video Web Series Hopes To Fill The Void Left By TV Soaps

Online Video Web Series Hopes To Fill The Void Left By TV Soaps

Not long ago I wrote about the Soap Opera pop as many major daytime TV soaps were being canceled. Proctor & Gamble, who both sponsored and helped develop some TV soaps decided to move online and canceled their sponsorship, which meant the end of those …

Best Branded Online Video Ad Campaign: DirecTV’s Football Cops

Best Branded Online Video Ad Campaign: DirecTVs Football Cops

There's a movement afoot. You might not have noticed it, because it's been gradual. But more and more brands are turning their backs on traditional video commercials, opting instead for social video marketing. Often, this includes the creation of original branded web series content designed …

Social Video Works: Viewers Watched 800 Million Branded Videos In 2011

Social Video Works: Viewers Watched 800 Million Branded Videos In 2011

As brands get more creative with online video offerings, and more savvy in promoting them through social media and other outlets, a funny thing is happening: viewers are watching more ads. Take pre-roll and display ads out of the equation completely, and viewers have still …

Old Spice Man Campaigns For Movie Role With Online Video Trailer

Old Spice Man Campaigns For Movie Role With Online Video Trailer

Let's say you're the star and the face of one of the most universally-praised online video campaigns in all of history. And suppose that, after that kind of success, you're interested in turning your new found fame into a more sustainable acting career… maybe you …

Kiefer Sutherland Web Series, The Confession, Gets Feature Film Deal

Kiefer Sutherland Web Series, The Confession, Gets Feature Film Deal

After years of being considered a lesser form of online video, web series are finally starting to get their due. The recent Mortal Kombat: Legacy series is going strong, attracting millions of viewers. The Guild has a total of 45 million views for its combined …

Blip.tv Relaunches as Center for Original Web Series

Blip.tv Relaunches as Center for Original Web Series

Blip.tv was what? I forget, oh right, a video sharing site for content producers, now I remember (yes, I'm joking here… I know Blip). Well, it seems they decided that it was too close to competing with YouTube or to hard to do so and …

New YouTube Upload Scheduling Tips Hat to TV Programming

New YouTube Upload Scheduling Tips Hat to TV Programming

Last Wednesday YouTube rolled out a new feature that allows their partners to schedule videos to be published at any date in the future. According to all the tweets flying around about the new feature, many of YouTube's top partners are singing its praises! Apparently …

I’m Calling It: Web TV Series Are Officially Legitimized

Im Calling It: Web TV Series Are Officially Legitimized

Last week I wrote about the new Mortal Kombat: Legacy web series, which had just released its first episode. The director landed the gig by creating a fake trailer for a nonexistent Mortal Kombat film, which starred some recognizable Hollywood stars, and half a year …

Mortal Combat Viral Hit Demonstrates Bright Future for Web TV Series

Mortal Combat Viral Hit Demonstrates Bright Future for Web TV Series

Web series have been around for a while now, but for the most part, they've yet to reach the same level of esteem among audiences as their television counterparts. But as Internet-connected televisions and other devices continue to rise in popularity, the worlds of the …

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