Netflix binge-watching is a real, actual thing with 73% of subscribers in a new survey confirming that they will happily watch 2 to 6 shows in one sitting. Over half of respondents like to have someone to binge-watch with too.
The insanely rapid growth of second screen and other connected devices means that we could see video-streaming devices outpacing the population of the planet by 2017, with tablets and smartphones grabbing nearly 70% of the market share.
Digitalsmith’s Q3 2013 Video Discovery Trends Report confirms that Netflix holds the lion’s share of the Subscription Video on Demand market with 41% – no surprise there. Redbox Kiosks have the largest share of the Pay-per-Rent services market at 16.5%.
Video views have climbed 20% since Q3 2012 but video ad views are doing even better, outpacing content views by 11%. That’s around a 31% increase over the past year. We take another look at the latest report from FreeWheel on the state of the video ad industry.
TV Everywhere, which gives the viewer the option to watch online video on demand content wherever they want, whenever they want, is a goldmine for video advertising ROI. We take a look at the latest report from FreeWheel on the state of the industry.
The cable industry has been facing some real challenges over the past few years, the least of which is cord cutting. Now Comcast must be feeling the sting of all those lost subscribers because they’re starting to dream up new ways to monetize content via more video advertising.
Kaltura is rolling out a new white label, OTT video platform which will bring subscription based pricing to their platform. The new feature means that the company will able to handle any kind of online video monetization imaginable.
The way we watch video is changing by quarter by quarter as the technology becomes more advanced and the devices become ever more affordable. 10% of all video watched online in Q1 2013 was done so via a smartphone or a tablet (or both) as viewers themselves become increasingly more mobile. Live video also proved to be a crowd pleaser.
There are a number of sites online where you can sell your videos. Here’s a nice list of video-capable sites where you can earn money, and not just the well-known destinations like YouTube and Vimeo. But we cover those, too.
It's something that we all should know at this point: low quality video will turn your viewers off in a heartbeat. And we're not talking just poor production values, we're talking buffering, slow startup time, and low resolution due to bitrate issues. According to a …