Can 2014 possibly hold up to the growth video advertising saw in 2013? Can it maintain its steady yearly grab of revenue percentage from older, more traditional advertising methods? We take a look at what 2014 will bring in video advertising developments.
Netflix binge-watching is a real, actual thing with 73% of subscribers in a new survey confirming that they will happily watch 2 to 6 shows in one sitting. Over half of respondents like to have someone to binge-watch with too.
The insanely rapid growth of second screen and other connected devices means that we could see video-streaming devices outpacing the population of the planet by 2017, with tablets and smartphones grabbing nearly 70% of the market share.
Digitalsmith's Q3 2013 Video Discovery Trends Report confirms that Netflix holds the lion's share of the Subscription Video on Demand market with 41% - no surprise there. Redbox Kiosks have the largest share of the Pay-per-Rent services market at 16.5%.
Chromecast users get a whole new range of viewing options and Google Glass gets unofficial Wordpress support but nobody knows what they really are anyway. More on these and other stories of the day in online video from ReelSEO.
Netflix win two huge WGA award nominations, video content is working effectively for the New York Times and people are taking videos from 'The Onion' seriously again. More on these and other stories of the day in online video from ReelSEO.
Video views have climbed 20% since Q3 2012 but video ad views are doing even better, outpacing content views by 11%. That's around a 31% increase over the past year. We take another look at the latest report from FreeWheel on the state of the video ad industry.
Netflix's first animated series is coming to the site on Christmas Eve and that Google Glass wearing driver pleads not guilty just like she said she would. More on these and other stories of the day from ReelSEO.
TV Everywhere, which gives the viewer the option to watch online video on demand content wherever they want, whenever they want, is a goldmine for video advertising ROI. We take a look at the latest report from FreeWheel on the state of the industry.
The cable industry has been facing some real challenges over the past few years, the least of which is cord cutting. Now Comcast must be feeling the sting of all those lost subscribers because they're starting to dream up new ways to monetize content via more video advertising.