Online Video Topic - " viral "
Web Video Marketing – 10 Common Marketing Mistakes
Posted
July 3, 2009 |
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This week there was a good post by Michael Kolowich of ChannelOne Marketing titled, “Ten Ways Marketers Drop the Ball in Video Marketing.” Michael offers some advice as far as what not to do upon deploying a web video marketing project. I thought it would be a good idea to summarize and elaborate a bit.
You’ve either made these mistakes in the past or seen others make them. Let hope that if you are a reader of ReelSEO, you aren’t making too many of these web video marketing mistakes 
7 Tips for Successful Viral Video Production & Distribution
Posted
June 17, 2009 |
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Today at ReelSEO, we offer the following guest post authored by Sarah Wood of Unruly Media. Unruly Media is a viral video seeding specialist that works with huge global brands and agencies (Nike, Pepsi, MTV, Sony Pictures, and many others) to harness and engage the social web; so trust us, this is good stuff.
The focus below is specifically on tips for *viral* success of videos – how to produce and distribute a video that will get people talking about and sharing the content. In other words, these are suggestions for how to get your video *shared* in the viral sence. For this reason, the focus is split pretty evenly between content creation and distribution. Ok, here we go, direct from Sarah;
Viral Video Genius Quits Day Job for Online Video
Posted
May 25, 2009 |
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“Viral Video Genius” Nalts, well known in the online video world as one of YouTube’s most prolific viral video creators and YouTube comedians, led two separate lives until last week, when the two worlds recently collided and he was outed as a Consumer Product Director at Merck, where he marketed Propecia. Kevin Nalty had kept his day job private from his viral video fame offering only a vague reference in his online bio that he was a “Consumer Product Director at a Fortune 100 company.”
TwitVid Enables Easy Video Sharing for Twitter
Posted
May 24, 2009 |
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First there was Twitmatic, which let you track and find videos being shared on Twitter. Now there’s TwitVid which actually lets you share videos on Twitter. Convenient no?
TwitVid helps you to actually share your videos on Twitter which is quite useful really. It utilizes the Twitter API so you can login with your Twitter account which is handy.
Xerox Dives into Online Video Marketing
Posted
May 24, 2009 |
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Xerox is doing something strange. They’re alerting you to Information Overload Syndrome by inundating you with information. Now you might think this totally bizarre and that it couldn’t possibly be real…and you’d be right.
Twitter Viral Video Search – Twitmatic Video Search Application
Posted
May 21, 2009 |
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Twitmatic, created by San Francisco startup ffwd, relaunched their Twitter video search application yesterday to help users more easily find video content shared via Twitter. Now before you go getting your hopes up you need to understand, this is a twitter video search app – IE, it only pulls in videos that are being shared through Tweets. None-the-less, this is a very cool application.
Attributor and TubeMogul to Build Viral Video Metrics
Posted
May 13, 2009 |
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Not totally unlike the CDC and WHO, we need to know how well viral videos do out in the wild. Enter Attributor and TubeMogul.
While neither is tasked with the health of the Internet using population, they have combined forces to begin tracking viral video growth, life and death… you know, the Viral LifeCycle (I just made that up really).
Viral Video Marketing Disasters: How NBC’s Celebrity Apprentice Failed
Posted
April 9, 2009 |
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Viral videos today are a great opportunity for profitable marketing. Yet so many people in traditional advertising today are missing the point of what makes a viral video successful. ReelSEO’s Grant Crowell and Mark Robertson give their review of this past week’s episode of “Celebrity Apprentice,” which featured a task for both teams to create a viral video for the detergent company, ALL, on their new “small and mighty®” detergent brand. Listen to the special podcast by Grant and Mark on what happens when celebrities and ad agencies attempt to create viral videos, and the mistakes they ALL make when they rely on traditional marketing assumptions about online video success.
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Top Ten Online Viral Video Ads of 2008
Posted
December 19, 2008 |
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Yesterday, The Feed Company released its list of the top ten online viral video ads for 2008.
“You have a lot of younger creatives at the ad agencies who have grown up on the Web who don’t think in terms of traditional 60-second spots anymore. Our Top 10 shows that this new type of creative – less brand, more entertainment – is finding bigger and bigger audiences online.” – said Josh Warner, President, Feed Company
Will it Blend Interview – Viral Video Marketing Strategies
Posted
December 11, 2008 |
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A few weeks back, at the PubCon conference in Las Vegas, we caught up with George Wright, VP of Sales and Marketing for Blendtec. You might know them better by the viral video marketing sensation, WillitBlend. George shares some tips and strategies for producing successful online viral video marketing campaigns.
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