Top 20 Online Video Ads Of 2011 According To Shares

There is no doubt that 2011 has been an epic year for social video. Looking through the top 20 most shared ads of the last 12 months you cannot help but be struck by the sheer size, scale and spectacle of some of the campaigns. Budgets were bigger, as more brands harnessed the power of social video ...
Relive 2011 With Amazing Google Video: Zeitgeist 2011 Year In Review

Google typically puts out a lot of great year-end content related to their search engine product. It usually involves lists of the most searched phrases or stories throughout the year. And this year, they've taken their fantastic data and turned it into a video, and the resulting product, "Zeitgeist 2011 Year In Review," ends up ...
Popular Twitter Feed "S*** Girls Say" Becomes A Web Series

It's a flimsy premise, to be sure, but I know lots of people out there will find this really funny. "S*** Girls Say" has over 60,000 Twitter followers, and is run by writers/comedians Kyle Humphrey and Graydon Sheppard. They released their first episode on December 12, and it's really nothing more than a man in ...
Hyundai Christmas Ads Make YouTube Creators Into Celebrity Pitchmen

I need to take a few minutes and give some love to Hyundai. The car company has embraced online video in ways most brands haven't dreamed, and they've almost sort of become a champion for the scores of YouTube creators hoping for a shot at fame. Judging by recent evidence, you might even suggest that ...
The Week's Best Viral Videos & Marketing Lessons - Brands Rule Edition

Another Friday has suddenly arrived, which probably means you just missed another week's worth of incredible viral videos from individuals, businesses, and brands. Not to worry, though. As usual, we've been keeping up with the week's best viral videos, and are once again prepared to run through the best of the best for you. All ...
Online Video 101 For Small Business - FREE E-Book

For most of our readers, video is something you deal with on a daily basis: shooting, editing, writing, marketing, etc. But for a lot of businesses and individuals, video still represents uncharted waters. Even companies that see video's potential and want to jump in can be overwhelmed by the amount of information or unsure of ...
How To Measure Social ROI With Video: The Orabrush YouTube Marketing Story – Part 3 of 4

In Part 3 of our series on the Orabrush YouTube marketing story, I interviewed Orabrush Spokesperson Austin Craig to talk about how his company measures success with their video marketing strategy through ascribing values to the social activity around those videos – which we refer to here as "social video return on investment, or ROI ...
Old Spice Man Returns For Christmas Gift-Giving Video Spree

The Old Spice Man is back. Yes, he's still in a towel, but because it's Christmas season, he's also wearing a festive scarf. And he's traded the bathroom as a setting for something that is either a cabin in the woods or a sauna (or both). And he's on a holiday campaign to give a ...
The Top 20 Global Online Video Ads For November 2011

November could well be rechristened 'Bro-vember' on the evidence of last month's Global Ads Chart. With guns, explosions, cars, gangsters, supermodels and even Chuck Norris all featuring in an action-packed top 20, November's most shared commercials at times felt like one big, hairy, testosterone-filled bromance. But if you thought this month of brotherly love was all ...
An Interview With Jim Meskimen, YouTube Success Story & Man Of Many Voices

Jim Meskimen is an actor who has worked steadily since Ron Howard's 1994 film The Paper. He has a varied career, one filled with voice work for animated films and TV shows along with video games. His IMDB page is absolutely stacked with character acting and voice work, quite the dizzying list Chances are ...
The Week's Best Viral Videos & Marketing Lessons - Fails Edition

Well, for those of us in the online video world, the Earth stopped momentarily yesterday when YouTube announced their new redesign. The majority of the early reaction appears to be negative, which is to be expected with an overhaul as big as this one. But one thing ought to bring joy to those who hate ...
What Can Cat Video Advertising Do For Your Business? HeHe

Each Friday, Jeremy Scott writes a weekly viral video marketing column where he highlights the most interesting viral videos and analyzes viral video trends of the week. Videos that feature pets and animals are often in the mix and even those that may identify themselves more as "dog people" would have to admit that videos ...
This Is How To Launch A YouTube Channel - EastMidWestMusic Shows The Way

Sometimes it takes months and months, maybe even years, for a new YouTube channel to build up its audience. Other times, however, it's clear that the creators have done their homework and kept their finger on the pulse of what's hot in online video. In the most rare of occasions, savvy video creators can even go ...
The Week's Best Viral Videos & Marketing Lessons - Artists Edition

Greetings, and Happy Day After Thanksgiving--AKA Black Friday. While many of you might be out standing in line for new video gadgets on sale or being trampled at Wal-Mart by the masses, some of you are back to work, fighting the turkey hangover. You didn't think I would make you endure a Friday without a ...
Thanksgiving Videos - Be Thankful For Turkey, Football, & Online Video

It's a safe bet that most of our US readers aren't at work today. They're not likely to be out on video shoots, hard at work in the editing room, or taking client meetings to brainstorm viral ideas. Because it's Thanksgiving, which means most Americans will be eating lots of food, watching lots of TV, ...







