'Harlem Shake' Meme Is 2013's 'S*** Girls Say' Trend
Many are comparing the YouTube "Harlem Shake" craze to PSY's "Gangnam Style," but the relative ease at which people can do a 30-second video and upload it to YouTube has more shades of the "S*** [People] Say" phenomenon that took place after "S*** Girls Say" ...
The Top 20 Social Video Ad Campaigns For January 2013: Hungry Hippos, Grizzly Bears, & Piranhas
The year is still young, but one month into 2013, the Unruly Viral Video Chart has already seen some impressive new ads. While there are some tough old veterans clinging on, the most shared ads of January are mostly fresh-faced new ads, making their mark on the ad world.
Which 2013 Super Bowl Ads Could Join the Top 100 Super Bowl Ads of All Time?
With six days to go before the big game, six social videos in Unruly’s 2013 Super Bowl Ad Chart have already landed in the Top 100 Super Bowl Ads of All Time. And another two social videos have been shared enough times on Facebook, Twitter ...
5 Creative Minimalist Posters for Viral Videos & Web Series
Have you ever noticed some videos manage to captivate pop-culture more than Hollywood movies? So why don't they receive the minimalist poster treatment? Behold! A handful of legendary viral videos and web series have been given the minimalist poster treatment. It's a fun way of ...
To Make Brands Unignorable - John St. Videos Ignore the Status Quo
Award winning Toronto based digital agency John St. have come up with some of our favorite viral video ad campaigns over the years. They've produced great campaigns including "Rethink Breast Cancer: Your Man Reminder," a swan song social media campaign for Canadian mass merchandiser Zeller's, ...
All You Want For Christmas Are These Videos
Merry Christmas, everyone. It's no surprise that there is no shortage of Christmas videos to be found this season. Finding them isn't difficult; paring them down is very much so. We have videos here that represent food, music, entertainment, and more, all the things that ...
The Top 10 Most Watched YouTube Videos of 2012
This was the year regular videos went something north of viral. PSY's "Gangnam Style," for instance, pulled in so many views it would have beat all 10 of last year's top 10 videos combined, and it's not even close. It's certainly the top dog ...
Move Over Viral, We've Entered the Age of Social Video
As social video becomes of more prominence in online video buys and of increasing interest to brands in all verticals, it seems helpful to have a full look at the current landscape of social video, its players, buying tactics, strategies, results from social video campaigns, as well as what's on the horizon for social video.
Google Beats Nike to Become Most Shared Social Video Brand of 2012
According to new data released today by Unruly Media, Google is the most successful social video brand of 2012. The technology giant’s video campaigns attracted more shares this year than any other advertiser. Thanks to the global success of campaigns such as Project Glass: One Day, ...
Videos That Make Rube Goldberg Proud from the Great Beyond
Rube Goldberg died on this day (December 7) in 1970, and his legacy is that of cartoons he drew in the early part of the 20th Century starring a character known as Professor Lucifer Gorgonzola Butts, depicting inventions that would go through a convoluted series ...
What B2B Videos Can Learn from What Goes Viral
First, tell a story about people. In B2B videos, it’s not enough to merely demonstrate, explain or show a product. Successful business video presentations, those that lead to more clicks or a phone call, are resonant, authentic, compelling and memorable. They achieve their effect by ...
The Top 10 Viral Charity Video Campaigns of 2012
It's that time of year when we start seeing lists of the top everything from everywhere, and Visible Measures has just announced their top 10 most viral charity campaigns of 2012. In the year that is clearly PSY's as far as viral video extravaganzas, it's ...
The Top 20 Social Video Ad Campaigns for November 2012: Danger, Travel, and Bieber
November was a dangerous month on the Unruly Global Ads Chart. Snowmen risked life and limb on dangerous quests, extreme sportsmen threw themselves in harm’s way and a gang of cartoon critters were horrifically mangled as a warning to others. Online audiences are most likely ...
'KONY 2012' Overtakes Major Brands with Most-Viral Social Video of 2012
The 2012 Unruly Global Viral Video Ads Chart, the annual ranking of the year’s most shared video ads, was released today by Unruly Media. Although Coca-Cola, Chevrolet, P&G, Nike and Volkswagen all feature prominently in the chart, the year’s overall winner is a little-known non-profit. “Kony ...
How Red Bull's Marketing Wings Lifted Them to Most Powerful Brand in Social Video
I have used Red Bull a couple times in the past as an example of a company that understands the nature of branded online video content quite well and it seems that I'm not the only one that has noticed, as goviral's Social Video Equity Report ...
