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Ed Begley, Jr. Looks To Fund Green-Living Web Series Through Kickstarter

Ed Begley, Jr. Looks To Fund Green Living Web Series Through Kickstarter

Back when I was growing up, Ed Begley, Jr. was best known as Dr. Victor Ehrlich on St. Elsewhere.  But now, he's best known as a true green-living individual who rides his bike everywhere, a somewhat viral video on YouTube where he and Fox anchor …

The Week’s Best Viral Videos & Video Marketing Lessons – Ping Pong Baby Edition

The Weeks Best Viral Videos & Video Marketing Lessons   Ping Pong Baby Edition

I always send various videos that I collect throughout the week for this column to friends and family, and it usually gives me a pretty good indication of whether or not the column has a good cross-section of different video types and tones. And this …

Will Ferrell, Old Milwaukee, & The Super Bowl Ad Only North Platte Saw

Will Ferrell, Old Milwaukee, & The Super Bowl Ad Only North Platte Saw

Old Milwaukee Beer and Funny Or Die put Will Ferrell in a 30-second ad during the Super Bowl, only to seen in the North Platte, Nebraska market.  No doubt, the move was made to buy a cheaper Super Bowl ad.  But the unusual nature of …

OK Go & Chevy Bring The Future Of Video Marketing To 2012

OK Go & Chevy Bring The Future Of Video Marketing To 2012

We've written about OK Go several times here at ReelSEO. Their music videos are always viral events, due mostly to the time and care they put into them–oh, and the insane level of creativity. I've often said that it'd be endlessly entertaining just to be …

The Top 20 Global Online Video Ad Campaigns For January 2012

The Top 20 Global Online Video Ad Campaigns For January 2012

Volkswagen's Super Bowl teaser ad The Bark Side was top dog in January in Unruly's Global Ads Chart. The 60-second ad, created by LA agency Deutsch, attracted 646,766 shares last month, easily making it the most popular ad. Certainly, the Force is strong with the German …

The Week’s Best Viral Videos & Video Marketing Lessons – Super Bowl Edition

The Weeks Best Viral Videos & Video Marketing Lessons   Super Bowl Edition

When history looks back on this week in the viral video world, the only thing they'll remember is the Super Bowl and all the various online video buzz the commercials generated. The truth is, there were a lot of great videos this week, and only …

Proctor & Gamble Sneaks 2 Ads Into 1 For Post-Super Bowl Old Spice Goodness

Proctor & Gamble Sneaks 2 Ads Into 1 For Post Super Bowl Old Spice Goodness

Here's a tremendous way to get your ad money's worth: stick two products into one ad and continue the insane branded insanity of some of the most popular commercials in the world.  Old Spice is known for Old Spice Man and the non sequitur commercials …

Online Movie Trailers For Friday, February 3: Telekinesis, Saving Whales, & Life After Harry Potter

Online Movie Trailers For Friday, February 3: Telekinesis, Saving Whales, & Life After Harry Potter

This past January was a good one for Hollywood, although it goes to show that year-over-year comparisons for specific months is a pretty short-sighted way of looking at this particular business, which entirely relies on product.  Subjective product.  And whenever Hollywood has a comparatively bad …

Sometimes Movies Don’t Need A Big Screen, They Just Need Any Screen

Sometimes Movies Dont Need A Big Screen, They Just Need Any Screen

Back in the day, when people actually visited video rental places, movies that either had a short life in theaters or went straight to video basically had to hope the millions of people sifting through the new release shelves would find their video cover and …

Moe’s Southwest Grill Takes A Page From Will It Blend, Scores Big YouTube Hit

Moes Southwest Grill Takes A Page From Will It Blend, Scores Big YouTube Hit

Lately it seems like I'm always finding a great example of branded content.  If you're an advertiser looking to make a splash, destroying things to make a point seems to be a good thing to try.  With Blendtec, they've blasted off with branded content showing …

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