A viral video is a video that becomes popular through the process of Internet sharing, typically through video sharing websites, social media and email. Viral videos often contain humorous content and include televised comedy sketches, such as The Lonely Island’s “Lazy Sunday” and “Dick in a Box”, Numa Numa videos, The Evolution of Dance, Chocolate Rain on YouTube; and web-only productions such as I Got a Crush… on Obama. Some eyewitness events have also be...
The single most-talked-about online video topic all week long was the capture and death of Libyan leader Muammar Gaddafi. In fact, if you merely browse YouTube by "most viewed this week," nearly every other video will be Gaddafi-related. I'm not interested in covering ground the major ...
The New York Times recently posted an article about "how to cash in" on your viral YouTube video. Mainly, the ground covered there is all the stuff we've covered with The YouTube Creator Playbook and Tim Schmoyer's Reel Web tips. The centerpiece video of the ...
Demonstration of a product or service is still one of the best ways for brands to get the attention of the viewers--they want to see for themselves that what's being advertised works as well as claimed. And as online video grows and evolves in capability ...
William Shatner recently released a new CD of mostly cover songs called Seeking Major Tom. And yes, to answer your first question, David Bowie's Space Oddity is, indeed, one of the tracks on the album. To answer your second question... I have no idea why ...
This week's round up of the online video news highlights includes a little extra dose of the social. Many video experts agree that social enhancements and integration could be the next great evolution for online video as a format. Of course, we also saved room ...
Wow. This was a great week for online video enthusiasts, as there was an unusually large amount of exceptional video content making the rounds. Some of the most notable include great musical videos, clips featuring amazing and surprising "wow moments," and even some good compelling ...
It's been a while since I've written one of my articles about a great branded video campaign. To be truthful, I have barely had time to watch many branded videos, let alone write about them. But over the weekend, I saw a pretty clever little ...
There's a lot of speculation on the future of online video in this week's round up, on everything from cable to Hollywood to advertising to TV. We also recap all the rest of the week's biggest stories in the world of online video, including news ...
One of the best ways for brands and individuals to succeed with online video is to follow the examples set by those who've gone before them. What kind of videos have been a hit with viewers in the past? What kind of experiments have failed? ...
In the two years or so that I've been writing this column, this is by far the highest number of videos I've ever crammed inside it. I don't know if that means there's more great video than ever out there, or if it's a sign ...
Something happened on the Global Ads Chart in September that has not happened in 26 months. Since being launched way back in July 2, 2009, Evian's record-breaking Roller Babies ad has been a permanent fixture in the top 20 most shared commercials. That is until now. After ...
Once a week, I take a little time out from the more serious online video pursuits to compile a round up of the week's best viral videos. Some are from amateurs, some come from brands, and some come from video producers who straddle the line ...
Whether you're a business or an individual, if you're making online videos, the odds are good you want them to be as high-quality as possible, appealing to as many potential viewers as possible. And sometimes the best way to get a feel for the pulse ...
This week we have one of the most eclectic viral video round ups we've ever assembled, with animation and incredible high-definition action, and everything in between. It was also a great week for branded video campaigns, with some of the most inventive and clever viral video ads ...
About a month ago, YouTube released the YouTube Creator Playbook. It's a step-by-step guide to follow when creating your content and searching for viewers. In the next few weeks, we will attempt to break down the entire playbook one section at a time. With over ...
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