Brazilians seemed to take a break from watching soccer related ads last month, but Super Bowl, Sochi and health and beauty products all featured in the top 10 most viewed ads on YouTube. It’s no surprise that Budweiser’s ‘Puppy Love’ was as much of a hit in Brazil as it has been elsewhere around the world.
In terms of viral video advertising, how did brands fare last month, and what ads worked for them regarding engagement, sharing, and general social buzz? Will it be the last month that a ‘prankvert’ hits the top spot and how many Super Bowl ads will we see in February’s chart?
Benedict Cumberbatch helps the Count on Sesame Street, Australia shows us what a very bad idea it is to play truant from school, Instagram goes all 80′s and Sir Fedora wins the internet. Watch the pick of the must-see videos of the week.
A sprinkling of Super Bowls ads made the chart of the most shared Global Video Ads of January 2014, but it was a psychotic baby terrorizing New Yorkers that attracted the most shares across Facebook and Twitter. Poop and Evian still remain surprisingly popular too.
Our fun videos of the week include another NFL bad lip reading, a trip back in time from Delta Airlines, a new trailer for the LEGO movie, a Larry David insult compilation and a very patriotic version of the National Anthem – from the Peanuts gang.
Soccer, perhaps unsurprisingly, was the main feature of 6 out of the 10 most viewed video ads in Brazil last month. With 5 months still to go until the 2014 World Cup, the public’s appetite for the game, and anything related to it, is only going to increase.
Want to see some of best videos of the past 7 days – that don’t include Devil Attack Baby? Then you’re in luck as we bring you the truth behind those internet cats you love so much, show you behind the scenes at Google Search and see what really happened when BatKid took to the streets of San Francisco.
Many have sounded the death knell to the prankvertising campaign but a new ad to promote the ‘Devil’s Due’ movie, has already attracted over 22 million views in 2 days and has spread like wildfire across social media.
Proctor and Gamble’s new worldwide feelgood ad campaign has gone viral, just in time for the 2014 Winter Olympics, where they are also setting up a base to support the families of Olympians in Sochi. But it’s moms who really get the special treatment in “Pick Them Back Up”.
Always wanted to know some true facts about the armadillo, or see just how bad your head can hurt after watching a video, or perhaps look on with envy as someone creates a story on an Etch-a-Sketch better than you ever will? It’s Fun Video Friday time!