viral video marketing lessons Articles

Viral Video Marketing Round Up – Lessons From This Week's Viral Successes - 11/20/2009

It's time for another Viral Round Up—our weekly look at the latest viral success stories as we attempt to reverse engineer them to see what made them work. Since I missed last week's Round Up, we'll actually look at more videos than normal this week.  ...

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes - 11/07/2009

It's time again for another Viral Round Up (it's actually a day or so past the time for another Viral Round Up, and I'm hoping you'll forgive my tardiness). As usual, the past week offers us several examples of viral success—some intentional, some accidental, and ...

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes - 10/30/2009

Welcome back to the third edition of this weekly series where we examine viral video successes (and sometimes failures).  The goal is to reverse engineer the examples to help break apart and identify what factors helped the video go viral.  Learning from those who succeeded ...

Viral Video Marketing Round Up – Lessons From This Week’s Viral Video Successes - 10/25/2009

This is the second of what we hope will be a weekly series examining viral video success stories.  We aim to point out what's popular in the world of viral video, and also attempt to analyze what it is that helped create or foster that ...

Learnings From This Week's Viral Video Success Stories - 10/14/2009

I'm a bit of a viral video nerd.  I like following the trends, seeing what videos are exploding versus those that are not, and then the real fun:  trying to figure out what makes one work where another fails.  It's a very inexact science. This ...