viral video marketing lessons Articles

The Week's Best Viral Videos & Marketing Lessons

It's Friday again, and I'm guessing there are many of you in the path of the great blizzard that are probably still working from home today, though hopefully most of you are starting to thaw out. Which, I suppose, might increase the need for some ...

The Week's Best Viral Videos & Marketing Lessons

Considering that I just shared some of my best viral video discovery websites with you yesterday, it's entirely possible you've seen some of this week's featured videos already. Tons of quality viral hits this week covering a variety of genres and topics. We have some ...

The Week's Best Viral Videos & Marketing Lessons

The landscape of viral video is constantly changing.  If you don't like the current most-popular video that everyone's talking about... just wait a few minutes... something else entirely different will come along. Anyone has a shot at success, from the brands to the little guys. ...

The Week's Best Viral Videos & Video Marketing Lessons - 11/12/2010

There are always great new videos being created and uploaded. It's probably one of the best things about the world of video… it's always changing, evolving, and growing.  Every week we try to pick a few  to share with you that really stood out—a few ...

Viral Video Lessons Round Up - iPhone Instruments, Lite Brite Art, and A Parachute Ride

Friday's here again, and that means it's time for another Viral Video Lessons Round Up.  What videos went viral this week?  What did they have going for them that was special and unique--what helped them stand out from the competition?  Read on for three examples ...

Viral Video Lessons Round Up - Grover, Captain Jack, and Jared Leto

I should be in Las Vegas right now for the Blogworld 2010 conference, hanging out with Mark and interviewing all sorts of creative people in the world of new media.  I'm not, though, thanks to an old friend called pneumonia.  I've been out of it ...

Viral Video Lessons Round Up - Great Plays, Crude Jokes, and Another Creative Proposal

It's Friday, which means I've got another batch of the week's most popular viral videos for you, just in case you had too busy a week to keep tabs on the viral marketplace.  We'll try to break each one down a bit to determine what ...

Viral Video Lessons Round Up - Tributes, Controversies, and Amateur Filmmaking At Its Best

Every week I scour the web, searching for the most popular viral videos.  And because of this weekly Viral Video Lessons Round Up column, I get to claim that it's all in the name of work.  Outstanding.  This week saw some fine examples of viral ...

Viral Video Lessons Round Up - Dogs, Dogs, and Other Animals

Online video is changing all the time, as are the tastes of the online video-viewing public.  We're a fickle lot, quick to grow bored of trends and always on the lookout for something fresh.  However, some genres of viral video have stood the test of ...

Viral Video Lessons Round Up - Wordplay, Time-Lapse, and Rare Storms

Welcome to another Viral Video Lessons Round Up.  It's our attempt to have some fun by watching some of the week's biggest viral hits.  But we also attempt to learn something.  By reverse-engineering these clips—analyzing them to see if we can determine why they got ...

Viral Video Lessons Round Up: Spoilers, Ham, and Passionate Speeches

Every Friday I like to use this column to share some of the best recent viral video hits.  With each example, we take a shot at breaking it down to try and figure out what made it so popular.  While viral success is an enigma—and ...

Viral Video Lessons Round Up - Rockets, Collaborations, and Camera Glitches

Every Friday I like to share some of the week's biggest viral video hits with you.  I also like deconstructing them, trying to put our finger on what it was about each video that hit the viewing public just right enough to make them share ...

Viral Video Lessons Round Up - Shocking Footage, Video Game Predictions, and Phone Calls

Welcome back to another Viral Video Lessons Round Up, where we attempt to pick a few of the week's hottest viral hits and figure out why people enjoyed them so much.  The hope is that by pulling this success stories apart to see what makes ...

Viral Video Lessons Round Up - Scares, Cartoon Cats, and Jet Blue Jokes

Each week I keep a running list of great viral videos I stumble upon, which I then use as the basis for this weekly column.  This week's list is the longest yet—in almost a year of doing this—with nearly 20 videos that are deserving of ...

Viral Video Lessons Round Up - Sharks, Treadmills, and Ambidextrous Art

It's Friday again (that was fast) and time to talk about the week's biggest viral video hits.  As usual, there are more great examples of success stories than I have room for in this column.  I've narrowed the list down to three great videos for ...