video views Articles

2012 Online Video Forecast - All About Connecting And Connections

Since 2011 is over and we're rapidly hurtling toward the end of the world, or at least, the end of the Mayan calender, I asked everyone what they thought 2012 would have in store for online video. As I said in my online video advertising ...

Republican Presidential Candidates Face Invisible Caucus On YouTube, Too

With the Iowa caucuses taking place on Jan. 3, 2012, and the New Hampshire primary being held a week later on Jan. 10, 2012, the Republican presidential candidates can be excused for not focusing on another contest that helped Barack Obama win the presidency of ...

The Online Video Explosion In Brazil Has Advertisers Paying Attention

Last week, Advertising Age published a piece about the growth of YouTube in Brazil. It's a stunning and rapid growth, and one that's getting the attention of advertisers from around the world. Combined with the recent moves in that market from Poptent and Netflix, it's ...

How To Get Views From Outside YouTube - Reel Video Producer Tips #18

Sometimes it's difficult to get views from inside the crowded space of YouTube, so looking outside YouTube can sometimes be an effective way to get targeted viewers to your videos from your niche to discover your content. In this week's Producer Tip video we give ...

Online Video Brings Holiday Cheer To Retailers By Boosting Sales

This holiday season, Liveclicker has been studying the impact of online video to the actual results of buying the product.  Taking analysis of over 7,500 videos across 25 e-commerce sites, Liveclicker discovered some interesting statistics involving the impact of the length of the video, and ...

Over 200 Billion Monthly Online Video Views - October 2011 comScore Video Metrix

200 billion is a number that neither you nor I can actually picture.  We've never seen 200 billion of anything, just sitting in front of us where we could start counting it.  But together, people of the world, we watched over 200-freaking-billion online videos in ...

Online Video Ad Views Skyrocket In Q3 2011

Online video advertising is finally catching up to consumer viewing habits. The growth rate of video ad views in the third quarter outpaced the growth rate for video views for the first time, according to new data from video technology company Freewheel. Freewheel also found ...

Kindle Fire Early Adopters Digging Tech-Related Video

Ooyala put out a kickin new infographic I thought I would drop on you as I was just contemplating the other day what the Kindle Fire might do for online video consumption and thought it might, pardon the pun, kindle some renewed viewing.

Why All Video Views Are Not Created Equal - Tips For Seeding Branded Video Content

Major advertisers, including Nike, Ford, and Microsoft, are using the marketing practice of video seeding to reach online users with brand videos longer than the 15 or 30-seconds required by pre-roll video ads. Marketers like that video seeding reaches online audiences in environments that are ...

Herman Cain Versus Online Video From Newspapers – Just The Stats, Man!

Republican Presidential Candidate Herman Cain made news recently for his campaign cancelling an interview with newspaper this Thursday, saying it didn't want the interview to be video recorded and arguing that video is only typical for television. But do the latest stats show otherwise?

Online Video Marketing Tips For Brands & Websites From iVillage

NBC-owned iVillage has steadily grown the frequency and amount of video across its site and is now generating more than 4 million video views each month, with plans to expand the video on its site in 2012. Kelly Wallace, the site's head of video and ...

How To Make A Video Website From Your YouTube Channel - The Reel Web #13

This week we look at the recent news of the online video world and highlight a lot of statistics that have come up regarding online video usage, views, and consumptions. These statistics show that, if you're thinking about getting into online video, now is the ...

How To Run A Successful Online Video Contest: Offering A Killer Prize

Contrary to popular belief, the best prizes aren't always the one's with the largest monetary value. There are other factors that impact whether a prize will be attractive to your audience. In this post (the third post in our Video Contest series) we look at ...

Half Of All Mobile Video Views Are On Android Phones

Yesterday we looked at the recent report from Brightcove and TubeMogul entitled Online Video & The Media Industry - Special Features: Full Length Episodes, Mobile Engagement, and how the study showed that Facebook referrals for video dropped from Q1 to Q2 in 2011, while search referrals ...

For Social Video Success, Make 'Em Laugh

The Jun Group put out a fantastic infographic today and it's all about one of our favorite subjects: social video. Specifically, the infographic looks at how well social video works for brands and advertisers that are using video within social media and social networks. It ...