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Kantar Videolytics – Track, Syndicate, Optimize – An In-depth Review

Kantar Videolytics   Track, Syndicate, Optimize   An In depth Review

Kantar Videolytics recently trotted out a long list of premier partners which included some of the major players in online video (Brightcove, Brightroll, Adap.tv, LiveRail, Tremor, ScanScout, you get the picture) for their new Videolytics (video analytics) offering. So what better reason to get on …

New Video Accessibility Law Mandates Closed Captions for TV Shows Online and More

New Video Accessibility Law Mandates Closed Captions for TV Shows Online and More

The US Government recently finished work on the Twenty-First Century Communications and Video Accessibility Act of 2010. The thing is 74 pages long, and yes, I read through the whole blasted thing. It's mostly a lot of legal speak for "we think videos made for …

Ooyala Gives Video Publishers Integrated Paypal Payment System

Ooyala Gives Video Publishers Integrated Paypal Payment System

Ooyala, a provider of video monetization products and services, has introduced a new product called Ooyala Paywall.  Typically the word "paywall," in Internet terms, refers to a blockade between users and a portion of the content they're after, and that's exactly what this product is.  …

How To Make Money On YouTube: Successful Stars Recommend Patience, Persistence, and Hard Work

How To Make Money On YouTube: Successful Stars Recommend Patience, Persistence, and Hard Work

ABC News has cracked the code on online video riches, and now they're sharing it with the world in a piece called Top YouTube Earners Share Their Strategies.  It's a great read (seriously) and contains insight gleaned from their interviews with several of the top …

Intelligent Video Recommendations Provide Massive Boost to Viewing at NYT

Intelligent Video Recommendations Provide Massive Boost to Viewing at NYT

The New York Times and Taboola teamed up to do some A/B testing and find out which system for intelligent video content recommendations worked best. Taboola pitted its "secret sauce" algorithms for choosing the best possible videos for viewers versus a standard "other popular in …

JW Video Player 5.3 – Combines Flash, HTML5, Plus New Javascript API for Consistent Experience

JW Video Player 5.3   Combines Flash, HTML5, Plus New Javascript API for Consistent Experience

LongTailVideo is set to fully release an updated version of the popular JW Player which includes some all new features as well as some updated features. The major features include auto-detect Flash and HTML5 in one, a Javascript API and new HTML5 playback features.

What’s The Business Value of Twitter Video Marketing?

Whats The Business Value of Twitter Video Marketing?

I interviewed Tubemogul's Director of Communications and Marketing David Burch about their recent report including data on Twitter and video, which declares that Twitter is one of the fastest growing ways that video is being discovered online, and that video referrals from twitter are more …

Facebook Fastest Growing Video Referrer, But Still Behind Search

Facebook Fastest Growing Video Referrer, But Still Behind Search

Facebook and Twitter are the fastest-growing referrers of video on the web, according to a new report from TubeMogul.  Called "Online Video and the Media Industry," and produced in conjunction with Brightcove, it's a quarterly report, and the findings cover Q2 of 2010.

10 Things To Consider When Choosing An Ecommerce Product Video Solution

10 Things To Consider When Choosing An Ecommerce Product Video Solution

So, you're thinking about adding product videos to your ecommerce site. Once you've made your decision you'll quickly realize there are a fair deal of things you need to consider in terms of the implementation of your video solution. In order to help you figure …

Ecommerce Retailers Split On YouTube Usage = Opportunity

Ecommerce Retailers Split On YouTube Usage = Opportunity

YouTube was originally designed to be user-generated-content-driven. But since it has become the second largest search engine (2008) on the planet, marketers, advertisers and broadcasters have flocked to it. Have the E-tailers followed suit or are they lagging behind? The potential for E-tailers to get …

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