tips Articles

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Tips to Promote Your Videos Outside YouTube: The YouTube Advertiser Playbook - Part 8

Once your video is uploaded to YouTube, finding traffic from just being there might be hard to come by.  Most of the popular videos you see have been embedded on other sites, usually because the creators submitted them to blogs where their content is the ...

The Advanced YouTube Search Guide: Tips & Tricks to Dive Deeper into YouTube's Search Results

Whether you are into Youtube marketing looking to establish your Youtube presence or you just love using Youtube to discover new cool videos daily, understanding how Youtube search works is very essential. If you want to learn how to take full advantage of YouTube's search functionality, there ...

Tips for Shooting Great Video While Traveling On-The-Go [Creator's Tip #48]

It’s relatively easy to create great looking video when you have things that are under your control in your studio, but what about when you want to shoot video while traveling on the go?  On this week’s Creator’s Tip, Sonia Gil provides us with 6 ...

The Three Point Lighting Technique - Add Dimension to Your Videos [Reel Rebel #11]

On today’s Reel Rebel video production tip, Stephen Schweickart discusses the importance of good lighting for video and gives a brief overview of one tried and true lighting technique called "three point lighting".  Using a good lighting set-up will help you make your online videos graduate from looking ...

YouTube Will Offer Video Production Tips On Google+ Hangouts on Air Every Wednesday

Knowing that, every day, people are posting videos on YouTube and don't know exactly how to make great videos, YouTube will be offering tips on everything from pre-to-post-production every Wednesday starting July 18 on Google+ Hangouts on Air.  It will be interesting to see what ...

YouTube Tips For Musicians Trying to Build An Audience Featuring Rapper Street Light [Creator's Tip #47]

There are a lot of musicians in the world with the same goal in mind. They all want to get their music out there and be heard. The problem seems to be how to find a way to do it. This week we’re going to ...

Kick-Start Your Video Traffic With AdWords for Video: The YouTube Advertiser Playbook - Part 7

The first few sections of the YouTube Advertiser Playbook play out like a mini-Creator Playbook.  In the section named, "Promoting Your Business," the Advertiser Playbook talks a great deal about AdWords for Video and getting your videos and ad campaign seen by inserting them into ...

Fixed Focal Length (Prime) Lenses & How to Choose the Right Lens for DSLR Video [Reel Rebel #10]

Today on Reel Rebel, Stephen Schweickart talks about finding the right lens with a fixed focal length and the folly of trying to use a built-in lens with a so-called 700x zoom.  So if you're finally ready to get yourself a DSLR, it's time to ...

7 Tricks to Optimize Your Video's Title for Search & Social [Creator's Tip #46]

When you think about your title, you have to realize that it’s the first thing the viewer sees when evaluating whether or not to watch your video--whether that's from a search result, or via your social network.  It’s important that a title works well for ...

Using a Shotgun Mic - Types of Microphones for Video: Part 1 [Reel Rebel #9]

Most often when you’re making your video, you’re going to be gathering audio to go along with it.  Audio is an important part of your final product, and it’s very easy to mess it up.  Today on Reel Rebel, Stephen Schweickart begins his 2-part review ...

What Makes a Video Go Viral? 3 Unruly Tips for Social Video Success

Unruly Media announced the world's first social video lab last Wednesday and we were able to ask Dan Best, Unruly's Planning Director, some questions about it.  It's a lab that was created to turn the virality of a video from a question to a science, to give brands ...

How To Officially Link A Web Domain To Your YouTube Partner Channel

Earlier this week on our weekly Reel Web video, Tim mentioned how YouTube's new Partner Product Bulletin announced the ability to link your website to your channel.  It said:  You now have the ability to officially link to a web domain to your Channel through ...

A Look at Our Video Setup, Equipment, and Software Used for the ReelWeb [Creators Tip #45]

There have been a lot of questions recently regarding the setup in my new location in Cincinnati. In this week’s episode of Creator’s Tip we go through a behind the scenes look at some of the equipment and tips used each week to produce the ...

Movie Slate App Review: An Organization Tool for Video Production Pros [Reel Rebel #8]

For this week's Reel Rebel video production, Stephen Schweickart gives an overview of a great mobile app for Apple iOS devices called Movie Slate.  Essentially, Movie Slate acts as a digital slate and video production organization tool for videographers and filmmakers. It features a digital clapper board ...

The #1 Key to a Successful Video Marketing Content Strategy (Creator's Tip #44)

It doesn't matter whether you are producing video for fun, profit or to market your brand, products or services, all video content has some kind of strategy surrounding it whether you are aware of it or not. In this week's Creator's Tip, we address the ...