Who will you see at the Reel Video Marketing Summit, and why should you attend? Here’s a good three reasons why, and like successful video itself, it all comes down to content. What kind of content will you be seeing at the Summit? Read on.
A recent study in the e-mail video campaign of charity: water sheds light on how to create an e-mail campaign that works, that compels rather than annoys. The trick: only send to people who want to receive these e-mails, don’t ask for the money, and compel people to want to help.
Marketing a YouTube channel to women can be hard…especially for us guys. But luckily, there’s a network called Kin Community out there who knows all the tips to get women watching your show, if that’s the demographic you’re aiming for.
How do you get people who watch your demonstration videos to not only watch, but become customers later? Here are six tips that can be a little bit of a balancing act, but are absolutely essential in gaining trust with potential customers.
Creating that creamy, out-of-focus background with a sharp, in-focus subject in front of it is all a matter of shallow depth-of-field. And if you really want to impress your friends, call it “bokeh.” It’s achieving a film-like look and making you look more pro.
Unruly has found some interesting things out about video and the alcohol industry. Namely, they should be using it a lot more. Only four ads make up 97 percent of the entire social video market. Many brands are missing out on some great opportunities.
There are six types of video marketing that a business can use when attracting interest in a product. Which one works best for you? Do all of them work best for you? Are you that kind of video junkie? Read on, and discover a marketing strategy that works.
You want to use a copyrighted song in your video. When do you need permission to use a song? How do you go about doing getting a license to use it? Luckily, there is a process you can go through and it doesn’t have to be painful.
YouTube Creator Academy starts up on June 3-June 16 with a course called “Maximize Your Channel.” The free online course is open for registration all the way through to June 16. The course is designed to maximize the features of YouTube’s One Channel design.
Giving your video production value means using professional lighting. However, that professional lighting brings with it an additional problem: harsh lighting that is uncomfortable to your subject, sharp shadows, and makes your subject look unnatural. Diffusion solves that problem.