How To Edit Jump Cuts - Reel Video Producer Tips #14
Jump cuts are a popular transition in online videos. They allow the creator to quickly move from one part of the video to another by eliminating pauses, silence, and other elements that make the video feel like it's moving slowly. By using jump cuts, you can make your video feel like it moves at a ...
Why All Video Views Are Not Created Equal - Tips For Seeding Branded Video Content
Major advertisers, including Nike, Ford, and Microsoft, are using the marketing practice of video seeding to reach online users with brand videos longer than the 15 or 30-seconds required by pre-roll video ads. Marketers like that video seeding reaches online audiences in environments that are inherently more social (YouTube, Facebook, blogs, mobile) than commercial. This ...
The Weekly Online Video News Round Up - Arrested Development Edition
The piece of online video news that made the biggest splash this week didn't even fall on a week day. In fact, it happened yesterday, when Netflix announced its deal to air brand new episodes of cult-classic television show, Arrested Development, almost singlehandedly returning the DVD and streaming content provider back into the public's good ...
Online Video Marketing Tips For Brands & Websites From iVillage
NBC-owned iVillage has steadily grown the frequency and amount of video across its site and is now generating more than 4 million video views each month, with plans to expand the video on its site in 2012. Kelly Wallace, the site's head of video and chief correspondent, said advertisers are keen on integrations into the ...
Eat, Drink, and Be Social! Video Marketing Tips For Restaurants And Cafés
I interviewed Urbanspoon’s Conrad Saam, who shared his social video marketing tips for restaurants, cafes, and the rest of the food service industry.
How To Build A YouTube Audience With Keyword Tools - Reel Video Producer Tips #13
This week our Producer Tip helps video producers understand how to use YouTube and Google's keyword suggestion tools for determining what videos to make for their niche and audience. It also helps online video creators know how to best title and tag their videos in order to gain maximum exposure and discoverability in search engines ...
Online Video Relationship Marketing with Social Media Expert, Mari Smith
I had the pleasure of conducting a video interview with Mari Smith at the Blogworld conference in Los Angeles this past week, where we talked about her newly released book, along with some benefits and tips for online video business-minded people with her strategy of “New Relationship Marketing.”
A Simple & Effective Video Marketing Strategy - Reel Video Producer Tips #12
This week we feature a Producer Tip from another one of you all, the viewers and readers of ReelSEO.com! Dan Safkow recently won a video contest through ReelSEO.com sharing his tip for video creators. He uses an acronym and an example of what a simple and effective video marketing strategy could look like. Great advice ...
Google Plus Integrates With YouTube - The Reel Web #12
This week's look at the Reel Web highlights several news stories surrounding YouTube's $100 Million investment into new premium content channels and the perspectives and opinions that go with it. Will the investment into contracting celebrities, athletes and hollywood stars be a good thing for amateur content creators on YouTube, or will it be a ...
The Weekly Online Video News Round Up - YouTube Ad Edition
This week was overloaded with YouTube-related news. The video service is now fully integrated into Google Plus, their skippable TrueView ads now make up 50% of all the ads on the site and serve up 18 years of video ads per day, and the majority of their viewers come from non-English speakers. Of course, the ...
5 Tips To Avoid A Video Production Disaster
Is it easy to get started with video production. It is, and it isn't. It's easy as ever to record a video these days, the challenging part is preparing for the technical challenges come along the way. This article shares five tips to help you start on the right foot.
How To Measure ROI In Online Video To Help Ensure Success
About 40% of media buyers at marketers and agencies say that measuring ROI in online video is hard to do. That’s why marketers should outline goals up front so they can better measure ROI against the cost per view in online video. For tips on how to do so, check out this week’s edition of ...
Connect With Your Audience's Needs And Fears - Reel Video Producer Tips #11
This week we feature a Producer Tip from one of you all, the viewers and readers of ReelSEO.com! Steven Washer recently won a video contest through ReelSEO.com sharing his tip for video creators about why it's important for video creators to connect with their audience's needs, fears, hopes and dreams. He explains that this is ...
The Weekly Online Video News Round Up - Lollipop Edition
Allow me to apologize for the very tardy nature of this online video news round up article. I've been dealing with an unexpected illness, and couldn't get it completed until now. We'll be back on our normal schedule for the article next weekend. Well, last week was yet another big week for online video news, ...
How To Use Video Marketing To Engage Website Visitors - Reel Video Producer Tips #10
For last week's Producer Tip, we looked at how to use online video to drive traffic to your website. If you haven't seen that video yet, it is somewhat of a precursor to this video, so watch it here first. Once you've watched that video, this video builds upon it and gives stats and ideas on ...
