tips Articles

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Video and Alcohol: What Beer, Wines, and Spirits Need to Keep In Mind

Unruly has found some interesting things out about video and the alcohol industry. Namely, they should be using it a lot more. Only four ads make up 97 percent of the entire social video market. Many brands are missing out on some great opportunities.

6 Types of Video Marketing and How They Work [Creator's Tip #92}

There are six types of video marketing that a business can use when attracting interest in a product. Which one works best for you? Do all of them work best for you? Are you that kind of video junkie? Read on, and discover a marketing strategy that works.

How to License Music for Your Videos

You want to use a copyrighted song in your video. When do you need permission to use a song? How do you go about doing getting a license to use it? Luckily, there is a process you can go through and it doesn't have to be painful.

YouTube Announces Creator Academy to Help Guide Your Channel

YouTube Creator Academy starts up on June 3-June 16 with a course called "Maximize Your Channel." The free online course is open for registration all the way through to June 16. The course is designed to maximize the features of YouTube's One Channel design.

How to Use Light Diffusion Gels for Soft Lighting [ReelRebel #39]

Giving your video production value means using professional lighting. However, that professional lighting brings with it an additional problem: harsh lighting that is uncomfortable to your subject, sharp shadows, and makes your subject look unnatural. Diffusion solves that problem.

Vimeo's 10 Tips on Your First DIY Video Interview

Vimeo's Video School once again has a wealth of information for those who would like to make their videos pop. This particular video goes over the DIY interview. And while you've probably heard of a few of these tips, it's always good to have reminders.

How to Plan for Your Shoot: Storytelling the Stillmotion Way, Part 3

Part 3 of the Stillmotion's series on Vimeo's Video School talks about all the preparation you need to put into a shoot before you actually go out there: storyboarding, shot lists, preparing the essential gear, and of course, keeping it simple when it calls for it.

Storytelling Tips from Stillmotion and Vimeo's Video School: Part 2

Stillmotion continues to give great storytelling advice in Part 2 of their instructional video series being played on Vimeo's Video School. In this one, they break down the "discovery" process during pre-production in order to come up with 5 keywords that you will follow throughout the production.

Microphones for Video: Omni Directional vs. Cardioid [Reel Rebel #36]

Reel Rebel #36 breaks down the difference between omni-directional and cardioid mics. If you don't know the difference, then you should, because finding the right kind of mic for the right situation is a must for any video production. Sometimes you want sound coming from all directions, sometimes you don't. Which situations are those? Read on.

Four Steps to Great Content from Vimeo's Video School

What are the things you need to know when you tell a good story, and turn that into great content? Luckily, Stillmotion is going to lend us some tips on what you should be thinking about before you even pick up a camera. This makes things easier on you when you decide that you're going to go on a shoot.

YouTube Firefox Browser Add-ons to Tailor Your YouTube Experience

Here's a whole load of extensions for Firefox that can tailor your YouTube experience exactly how you want it. And what's more, this isn't nearly all of the things that you can find on the Firefox Addon Page. So let's dive in and see what you can do to put the "You" in YouTube.

How to Link YouTube and Google+ Pages, Multi-Admin Management Now Possible

YouTube and Google+ Business Page Integration is now here, complete with multi-admin user capabilities so that you can have multiple users uploading and managing videos on your channel. People have been able to link their YouTube channels to their Google+ profiles for awhile now, but now those with pages can do it, and there was much rejoicing.

How to Get Your New YouTube One Channel Ranked in Search [Creator's Tip #85]

Getting your channel to rank in search just requires a little bit of common sense, and avoiding trickery of any kind. For instance, writing a good channel description means finding the words you want to rank for, but putting those words into relevant sentences that tell newcomers about your channel. We'll discuss that and more in this week's Creator's Tip.

Spiking YouTube Content with Google Trends [Creator's Tip #84]

There's a secret weapon out there when it comes to deciding what kind of content you want to make. Google Trends can tell you what is popular and when it's popular so you can decide how best to take advantage of those trending topics.

7 Tips for Looking Good for Webcam/Google Hangouts [Creator's Tip #83]

Webcams can be a little lacking in functionality, so it's important to be able to understand what you can do for a great presentation. Sound is important, too. These 7 simple tips are easy to implement, so there's no reason why your webcam session can't be a good one. So let's dive right in and see what we need to do to put our best foot forward.