video producer Articles

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Explainer Videos: Hire a Professional Video Production Company or DIY?

Explainer Videos: Hire a Professional Video Production Company or DIY?

An explainer video can be a phenomenally powerful tool for your brand. But can a do-it-yourself explanation video really match up to one that is professionally made by a specialist company? We bring you the pros and cons of both options.

Crowdsourcing Can Make Video Production Affordable For All Budgets

Crowdsourcing Can Make Video Production Affordable For All Budgets

The perceived cost of video production holds many site owners back from committing to an online video strategy but there are options if resources are tight. Crowdsourcing is a great way to find producers who can work within your budget.

Creative Approaches to Video Storytelling for Brands

Creative Approaches to Video Storytelling for Brands

We had representatives at the ReelSEO Video Marketing Summit from major digital production agencies Mekanism, Adjust Your Set, Salesforce, Portal A, and New Antics talk about the value of storytelling and their interactions with brands when they pitch ideas. There is a tremendous wealth of information here.

Don't Seek A Video Jack-of-All-Trades When Looking for Quality Video Production

Dont Seek A Video Jack of All Trades When Looking for Quality Video Production

When you go to a doctor, do you want them to go ahead and take care of your teeth while they're at it? That's why it's strange when those seeking video want a jack-of-all-trades who can do everything related to a video production. For small stuff, it's OK. For quality productions, it's a problem.

Why this Video Producer Doesn’t Really Like YouTube [OP-ED]

Why this Video Producer Doesn’t Really Like YouTube [OP ED]

If Youtube wanted to solicit any valuable information they would break down where the views are directed towards. As youtube continues to blossom, I feel less interested in what the company can provide to me as a hosting service for my explanatory videos.

Three Reasons to Embrace Video Storytelling

Three Reasons to Embrace Video Storytelling

See how developing your storytelling skills as a video producer can help you create more compelling videos and make you a greater value to your clients. Some types of storytelling techniques can also help you become more efficient and help you land more sales.

Blip Studios & The Movement Towards Original Video Content Programming: Interview with Steve Woolf

Blip Studios & The Movement Towards Original Video Content Programming: Interview with Steve Woolf

Back in June, Blip.tv launched Blip Studios, getting into the original video content game and positioning themselves to work with brands, talent, and independent producers, where before, they only served as a video hosting and destination site.  With the new launch, they promoted VP of ...

When is High Production Value Important for Branded Video? ReelPop Q&A

When is High Production Value Important for Branded Video? ReelPop Q&A

ReelPop Q&A is a new weekly question and answer series made possible by Poptent.  Each week we will choose to answer one question from a reader relating to best practices and strategies for online video marketing.  If you would like us to answer your question ...

Poptent Launches Premium Global Video Production House for Major Brands

Poptent Launches Premium Global Video Production House for Major Brands

Poptent is known as a crowdsourced video production and social community platform for video creators, a nifty way for aspiring filmmakers and video producers to get experience shooting videos for a number of major brands, while keeping video production costs low for the client. Today, ...

How To Use Video To Humanize Your Brand - Reel Web Creator Tip #30

How To Use Video To Humanize Your Brand   Reel Web Creator Tip #30

It's important to know how to use online video to humanize your brand, company, service, product, or even yourself. Making a promotional video or a commercial is one thing, but online video gives you the unique advantage to build a human connection and emotional engagement ...

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