video platforms

Apple Watch: Non branded Video Views Outperform Apple by 10:1 apple watch video views 360x240

Apple Watch: Non-branded Video Views Outperform Apple by 10:1

Apple created an enormous buzz when it officially launched its new iPhone-compatible smartwatch last week. But of the 22 million video views generated for 'Apple Watch' content in the last 7 days, only 2 million belong to the brand itself.
How One Twitch Channel Boosted Video Views By 380% in a Day twitch 360x240

How One Twitch Channel Boosted Video Views By 380% in a Day

Reel Gamer is a resource that helps gamers build their audience, both on Twitch, and on YouTube. The site created specific video content around a particular event, and generated a huge 380% increase in views on Twitch overnight. Read about how it did it, and what it takes to engage an audience to that extent.
6 Food & Drink Brands Dominating Instagram Video Right Now starbucks 360x240

6 Food & Drink Brands Dominating Instagram Video Right Now

There are plenty of food and beverage brands who are using Instagram video to connect with their target audience, but which ones are really succeeding?. We take a look at data from the past 2 months to see which companies are really connecting with their followers in terms of engagement, and who are using the short-form platform in an effective way.
Video Wars: YouTube Versus the Rest of the World thumbnails videowars 360x240

Video Wars: YouTube Versus the Rest of the World

YouTube is, and has been for much of the past decade, the single most dominant force in on-line video. But it's becoming less relevant for video creators as options amass. Now that companies like YouTube, and Netflix, have all contributed in lowering bandwidth costs, the market is ripe for opportunity and change.
Will 2014 Really Be The Year Of The Tech/Media Merge? big ideas 360x240

Will 2014 Really Be The Year Of The Tech/Media Merge?

LinkedIn's Big Idea List for 2014 includes the proposition that the big tech and media companies will merge even further to produce unique, original content across different platforms. But how viable a concept is this?
Dailymotion Enhances HTML5 Features With Acquisition of Jilion Dailymotion Video Player Update Customization Options 360x240

Dailymotion Enhances HTML5 Features With Acquisition of Jilion

The world's 5th most popular video site, Dailymotion, has acquired HTML5 video specialists Jilion, to enhance their video publishing features for content creators, publishers and advertisers alike. HTML5 enabled video means playback on all browsers and devices without the need for a plugin.
LongTail Rebrands As JW Player: 6 Billion Views Generated In September 2013 JW Player Best HTML5 Flash Online Video Player 360x240

LongTail Rebrands As JW Player: 6 Billion Views Generated In September 2013

The world's most popular video platform, LongTail, has rebranded as JW Player, the name that most of its users are already familiar with. The player generated 6 billion views across 2.5 million websites in September 2013 and the company predicts further growth as the demand for mobile video grows.
Exclusive: Dailymotion Launches Matchbox Curation Tool For Publishers Dailymotion Matchbox 360x240

Exclusive: Dailymotion Launches Matchbox Curation Tool For Publishers

Dailymotion are making their HD premium content available to publishers who want to feature video on their site to increase engagement and attract viewers. Those publishers can also earn a share of the revenue from the videos that they serve on their own pages. The Matchbox widget is available now.