video marketer Articles

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Video Marketing Advice For Retailers: Product Videos Alone Aren't Enough Anymore

Video Marketing Advice For Retailers: Product Videos Alone Arent Enough Anymore

Mark Robertson, Founder and CEO of the The Online Video Marketer's Guide, ReelSEO.com, recently presented the session, Welcome to the 'REEL' Web: Why Video Marketing has Evolved Beyond SEO, at Liveclicker's 2011 Video Commerce Summit.  While he was at the summit, the online video guru sat down with ...

You Can Now Share Google Plus Circles With Friends

You Can Now Share Google Plus Circles With Friends

One of my favorite things about Google Plus is how it's part Facebook and part Twitter. I follow a host of interesting people on Google Plus, many who have never met me at all. It keeps my stream filled with interesting and unique content throughout ...

Social Video Marketing Exercises & Tips From A Personal Trainer

Social Video Marketing Exercises & Tips From A Personal Trainer

I interviewed Mandy Swift, a self-dubbed "online marketing personal trainer" about the benefits of developing a fitness plan for one's online marketing and social video activities that helps build business success, professional growth, and overall personal health and well-being.

Video Marketer's Guide to YouTube Annotations & Why You Should Use Them.

Video Marketers Guide to YouTube Annotations & Why You Should Use Them.

We've all sat down to watch a YouTube video at one time or another and wondered about the strange little boxes of text that pop up at random points throughout the video; distracting us, making us read when all we wanted to do was mindlessly ...

YouTube Video Lands Marine A Date With A Movie Star

YouTube Video Lands Marine A Date With A Movie Star

Behold the power of YouTube. You might have heard about the U.S. Marine, Scott More, who created a YouTube video to publicly invite Hollywood actress, Mila Kunis, to a military ball. I mentioned it in the weekend round up. It takes guts to do something ...

YouTube Testing New "Reaction" Buttons: OMG, Epic, LOL, Fail, WTF, & Cute

YouTube Testing New Reaction Buttons: OMG, Epic, LOL, Fail, WTF, & Cute

I noticed something I'd never seen before while watching a YouTube video last night. They've added yet another feedback option for users. It's a series of buttons directly above the comments that let viewers choose one of several common Internet abbreviations as a reaction to ...

Movie Trailer Marriage Proposal Will Be A Viral Video Sensation

Movie Trailer Marriage Proposal Will Be A Viral Video Sensation

This is going to be the feel good hit of the summer. I have to thank Nalts for bringing to my attention what might be the greatest marriage proposal in the history of YouTube. A man created a custom movie trailer as part of an ...

48% of Smartphone Users Watch Video on Them, 82% Notice Mobile Ads

48% of Smartphone Users Watch Video on Them, 82% Notice Mobile Ads

Smartphones are spreading like wildfire and users are beginning to rely more and more on them according to a recent study, The Mobile Movement: Understanding Smartphone Users, done by Google and Ipsos OTX, an independent market research firm. They pinged 5,013 US adult smartphone owners ...

Time for Your Business to Apologize on Video? Social Video Marketing Remedies

Time for Your Business to Apologize on Video? Social Video Marketing Remedies

Social video marketing isn't only about creating entirely positive new experiences for customers. Sometimes it involves demonstrating responsibility when you make mistakes, and how you make amends. I feature some video apology examples of Domino's Pizza from both their national headquarters and a local franchisee ...

Social Video Marketing Wins! What Rob Bell and “Love Wins” Can Teach Us

Social Video Marketing Wins! What Rob Bell and “Love Wins” Can Teach Us

How does an edgy Midwestern pastor manage to get explosive success with a religious book? Since "Love Wins" was released on March 15th it has already skyrocketed to #6 in Amazon's best sellers, with much buzz about it before the book was even released. A ...

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