video marketer Articles

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SES New York 2012: Three Key Reasons For Video Marketers & Producers To Attend

SES New York 2012: Three Key Reasons For Video Marketers & Producers To Attend

Mark Robertson, the Founder of ReelSEO, and I will be speaking in the "Next Gen YouTube Marketing" session at SES New York, which will be held at the Hilton New York during March 19-23, 2012.  Since you can read what we have to say on …

Custom Facebook Fan Pages For Video Marketers With myChaptr

Custom Facebook Fan Pages For Video Marketers With myChaptr

Social is a gigantic part of the online video marketing equation–at least, if you're doing it right it is. For individual video creators, that can mean a lot of your work time is spent on Facebook instead of making videos. For video marketing consultants or …

Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video

Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video

I think I'm going to write an e-book… call it "Drop Out Of College & Learn Video." I had this revelation after an email chain with ReelSEO writer, Chris Atkinson. See, Chris and I are not only co-workers, but we've been friends for more than …

90% Of All Web Traffic Will Be Video – YouTube Dropping Bold Predictions

90% Of All Web Traffic Will Be Video   YouTube Dropping Bold Predictions

YouTube's Robert Kyncl, the head of global partnerships, took the stage today at CES 2012 and made some big, bold claims that ought to get any video marketer's engine running. Chief among them, that very soon 90% of all web traffic will be video. While …

5 Social Video Marketing Tips with Socialnomics’ Digital Leader: Erik Qualman

5 Social Video Marketing Tips with Socialnomics Digital Leader: Erik Qualman

I video-interviewed Erik Qualman at the Chicago House of Blues for the launch of his new book, "Digital Leader: 5 Simple Steps to Success and Influence".  I asked him about his take on "social" and "viral" video and asked him to give us some tips for …

The Online Video Explosion In Brazil Has Advertisers Paying Attention

The Online Video Explosion In Brazil Has Advertisers Paying Attention

Last week, Advertising Age published a piece about the growth of YouTube in Brazil. It's a stunning and rapid growth, and one that's getting the attention of advertisers from around the world. Combined with the recent moves in that market from Poptent and Netflix, it's …

10 Most Watched Video Ads On YouTube For 2011

10 Most Watched Video Ads On YouTube For 2011

This morning (at the ungodly hour of 3:01 a.m. ET), the YouTube team announced its list of the 10 most-watched video ads of 2011. I know, I know.  Some kids can't wait until daybreak to find out what Santa has left them under the Christmas tree. …

What Makes Them Click – 5 Reasons Online Video Is So Persuasive

What Makes Them Click   5 Reasons Online Video Is So Persuasive

I interviewed usability and user experience veteran Susan Weinshenk, on the psychological proof behind why online video is so persuasive to human beings, and some marketing tips and special technology platforms for taking better advantage of the persuasive powers of online video for your own …

Online Video 101 For Small Business: Video Marketing for SMBs FREE E-Book

Online Video 101 For Small Business: Video Marketing for SMBs FREE E Book

For most of our readers, video is something you deal with on a daily basis: shooting, editing, writing, marketing, etc. But for a lot of businesses and individuals, video still represents uncharted waters. Even companies that see video's potential and want to jump in can …

The Week’s Best Viral Videos & Marketing Lessons – Galaxy Nexus Edition

The Weeks Best Viral Videos & Marketing Lessons   Galaxy Nexus Edition

I have a new crush, and it's on the Galaxy Nexus phone. The true Google device, which has the latest Android version, Ice Cream Sandwich, installed, is rumored to be released within the next couple weeks. It boasts a giant screen, fast processor, no shutter …

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