video game Articles

12 Ways Brands & Businesses Can Utilize Online Video

I've been thinking a lot lately about how quickly video is expanding online in terms of capabilities and implementation. I consult with a lot of small businesses, and when talk turns to online video, many of them are instantly skeptical. They're not sure it's a ...

Blip.tv Relaunches as Center for Original Web Series

Blip.tv was what? I forget, oh right, a video sharing site for content producers, now I remember (yes, I'm joking here... I know Blip). Well, it seems they decided that it was too close to competing with YouTube or to hard to do so and ...

Corel Video Studio Pro X4 - Video Editing Software Review

We talk about video, how to get it online, how to help people find it. But we rarely ever talk about the software for actually making, editing and putting it all together. So I got my hands on some video editing suites including the Corel ...

Best Viral Video Ad Campaign - Playable Super 8 Trailer In Portal 2

If you're even tangentially related to the world of video games, if you play them, or know someone who does, you're probably aware that a major new title, called Portal 2, was released this week from Valve. It's a puzzle/adventure game that requires players to ...

Reel Trend Watch: Video Games Tying into Online Video - Lights, Camera, Game On!

There have been some big announcements about games tying directly into sites like YouTube lately. At first I didn't think it was much of an interest piece here. But then I thought about it and realized, when I got another announcement today, that this was ...

30% of Homes Have Internet Connected TV Reports Leichtman, But Research Seems Shaky

Just about one in three homes in the US (really three in ten) have been found to have a TV that is connected to the Internet, whether it be through a game console, Blu-ray player or the TV itself according to a new report from ...

HTC to Offer Movie, TV Rentals on New Superphone, Sensation 4G

HTC recently announced that they will offer an app that will allow the purchase and rental of TV and film right from their new Sensation 4G superphone. They recently invested in OnLive, a video game streaming service (Feb 2011) and made a strategic investment in ...

Mortal Combat Viral Hit Demonstrates Bright Future for Web TV Series

Web series have been around for a while now, but for the most part, they've yet to reach the same level of esteem among audiences as their television counterparts. But as Internet-connected televisions and other devices continue to rise in popularity, the worlds of the ...

YouTube Officially Announces Live Streaming Video Service

After months (and years?) of speculation from all kinds of bloggers and media members, we finally have an official answer to the question of whether YouTube will ever get into the live-streaming video game: they will. YouTube today announced YouTube Live, which "will integrate live ...

Best Branded Viral Video Ads - Celebrity Endorsements With Twitter & Sony

Whenever I see a great piece of branded online video content, I try and pass it on to you guys. Brands are out at the leading edge of what's happening in online video, so there's an awful lot we can learn from their examples. Of ...

"Almost" Only Counts in Horseshoes, Hand Grenades... and Web Video Marketing

The great thing about video, viral and social media marketing is that the brand message doesn't always have to hit the end consumer directly, from the start. Each and every view doesn't have to come from likely buyers or the end consumers, as long as ...

The Week's Best Viral Videos & Marketing Lessons

Every week I keep a running list of great viral videos I've come across for use in this column, and in the nearly two years I've been writing it, I've never had a list of videos worth sharing that was as long as this week's. ...

Best Viral Video Ad: LG's "Tasteless" Optimus Pad Commercial

We talked yesterday about the new LG Optimus 3D--it's a mobile device built with the partnership of YouTube that allows users to record, view, or upload 3D video. There is another Optimus device, though, in the land of LG--a tablet device called the Optimus Pad. ...

The Week's Best Viral Videos & Marketing Lessons

Considering that I just shared some of my best viral video discovery websites with you yesterday, it's entirely possible you've seen some of this week's featured videos already. Tons of quality viral hits this week covering a variety of genres and topics. We have some ...

Gamer's Marathon to Stream Live Video for Charity in Memory of Lost Friend

I like finding stories that make you feel good about being a gamer and give you a chance to make a difference in the world. The fact that this one also uses online video in a pretty cool way means that I can also share ...