video contest Articles

The Weekly Online Video News Round Up - The Sucky Edition

Well, YouTube can't redesign every week, and they did that last week... so this week's online video news cycle belonged to some of the other players for once. We had several bits of rumor and speculation on the future of Netflix, Google Plus' beefed up ...

The Sucky Video Awards: Help Us Find The Worst Web Videos of 2011 & WIN

We spend so much time praising those great examples of quality branded video that it's easy to forget how much bad video is out there. Seriously... some of it really sucks. It's probably part of why author Steve Stockman decided to write "How To Shoot ...

The Weekly Online Video News Round Up - Thanksgiving Edition

Plenty of news in the world of online video this past week, though many of us probably found ourselves distracted by things like family interaction, football games, and turkey. Because we were all a little more distracted than normal, it's an even better idea to ...

How To Run A Successful Online Video Contest: Maximizing Your ROI

Throughout this series on running a successful online video contest, we've covered a lot of ground. We talked about the importance of The Premise and The Prize. We've also looked at using earned, owned, and paid media to promote your contest on a budget. In ...

How To Run A Successful Online Video Contest: Promoting On A Budget, Earned Media

In parts 1 & 2 of the 'promote' chapter of our series on running a successful online video contest, we looked at ways of utilizing paid media & owned media to promote your video contest while remaining on a budget. Today in Part 3, we ...

The Weekly Online Video News Round Up - Arrested Development Edition

The piece of online video news that made the biggest splash this week didn't even fall on a week day. In fact, it happened yesterday, when Netflix announced its deal to air brand new episodes of cult-classic television show, Arrested Development, almost singlehandedly returning the ...

How To Run A Successful Online Video Contest: Promoting On A Budget, Paid Media

As users upload videos and share them with their friends, your video contest will form a viral loop and begin to naturally promote itself. Until then however, it's worthwhile investing some time & effort in promoting your contest and in the first section of the ...

How To Run A Successful Online Video Contest: Offering A Killer Prize

Contrary to popular belief, the best prizes aren't always the one's with the largest monetary value. There are other factors that impact whether a prize will be attractive to your audience. In this post (the third post in our Video Contest series) we look at ...

The Weekly Online Video News Round Up - Google Plus Edition

Last week saw an unusual amount of big online video news stories. Google Plus integrated YouTube (finally!), and then rolled out Google Plus Pages for businesses and brands--they're also using Google Plus relationships to power video suggestions on the YouTube home page. YouTube announced a ...

How To Run A Successful Online Video Contest: The Premise

The premise (or contest idea in layman's terms) is the most important ingredient in a successful video contest. If your contest idea appeals to your target market and content is readily available or easily created you have taken the first step to success. In order ...

How To Run A Successful Online Video Contest: An Overview

This post is the first in a seven-part series that looks at how to plan and execute a successful online video contest. We'll examine what separates the successful video contests from the unsuccessful one's, and offer a road map marketers can use to help ensure ...

A List Of Online Video Contest Platforms

Online video contests are growing in popularity and complexity and are now far more savvy than the upload a YouTube video and get people to like it ,etc. A crop of online video contest platforms have sprung up and more are coming all the time. ...

Connect With Your Audience's Needs And Fears - Reel Video Producer Tips #11

This week we feature a Producer Tip from one of you all, the viewers and readers of ReelSEO.com! Steven Washer recently won a video contest through ReelSEO.com sharing his tip for video creators about why it's important for video creators to connect with their audience's ...

Current TV To Create New Series From Vimeo Documentary Contest Winner

It seems to be online video contest week as I've got two assignments about online video contest platfoms and now Vimeo is launching a contest. The new partnership between Current TV and Vimeo is looking for some crowdsource action to kick off a series of ...

Google & American Express Encourage Small Businesses Video with ‘My Business Story’

Google and American Express have join forces to launch a new program called, "My Business Story".  It encourages small businesses to tell their stories through video before the second annual "Small Business Saturday," which is November 26, 2011.  Small Business Saturday is a day set aside ...