analytics Articles

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Video Paywalls, Mobile Momentum, Optimizing Views & More [Reel Web #39]

Video Paywalls, Mobile Momentum, Optimizing Views & More [Reel Web #39]

This week the Reel Web covers a lot of topics including YouTube’s venture into providing premium content, the stats on video sharing apps on mobile devices as well as a couple quick resources on monetizing your videos and looking at your video analytics. YouTube Planning ...

Howcast Guides Viewer Interest & Discovery with New Site: CEO Jason Liebman Provides Insight [Interview]

Howcast Guides Viewer Interest & Discovery with New Site: CEO Jason Liebman Provides Insight [Interview]

Probably the most unheralded videos on the web are how-to videos, and yet, they are some of the most popular.  And it's easy to see why: no longer are people having to rely on written instructions, which can be confusing or be missing vital information, ...

Akamai and Kaltura Offer Video Best Practices for Video Analytics

Akamai and Kaltura Offer Video Best Practices for Video Analytics

While out casting my net in hopes of finding something interesting to tell you all about, I ran across a recent video over at the Kaltura Blog that was talking about Video Analytics best practices and I thought, gee, that's some interesting stuff. Especially since ...

How to Optimize & Maximize Video Views Over Time: Analyzing the Highs and Lows

How to Optimize & Maximize Video Views Over Time: Analyzing the Highs and Lows

We've talked a lot about how to optimize views on your YouTube videos, and we went over a lot about what the YouTube Creator Playbook says about YouTube Analytics.  But maybe after you have a video that gets some good views, you start seeing a ...

Summary of YouTube Changes, Google Indexing Embeds & Adwords for Video [Reel Web #36]

Summary of YouTube Changes, Google Indexing Embeds & Adwords for Video [Reel Web #36]

This week on the Reel Web we discuss changes YouTube has made to make things easier for content creators, Google's new AdWord campaign and their attempts to solve video discovery limitations and more. YouTube Changes and Additional Features YouTube has made numerous changes recently to their uploader ...

Fun With YouTube Analytics: The Top Videos And The KONY Phenomenon

Fun With YouTube Analytics: The Top Videos And The KONY Phenomenon

One of the most important aspects of The YouTube Creator Playbook is YouTube Analytics, which went from a passing mention (as YouTube Insight) to getting top billing in the new version.  Analytics tells you where people are first hearing about your video, where they are ...

Caption This! Bits On The Run Now Features Built-in Video Captioning

Caption This! Bits On The Run Now Features Built in Video Captioning

All hail the power of online video! Bits on the Run announced that video captioning is now built into its online video platform. That means even more accessibility for that all-important online video presence, if you so choose to use them. Bits on the Run ...

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

With today’s busy lifestyles, people often need a getaway. A popular option is to flock to the Bahamas, where Nassau Paradise Island is one of the most restful island destinations. Just a few air hours away from most major US metropolitan markets, the sugary beaches ...

Viral Videos Are Not Vital: Another Reminder For Businesses Looking To Video

Viral Videos Are Not Vital: Another Reminder For Businesses Looking To Video

I saw a story coming out of SXSW over the weekend that featured Jeremy Sanchez of Global Strategies and Robert John Davies of Ogilvy, who ran a panel explaining that businesses looking to get into video shouldn't be aiming to become a viral sensation.  And ...

Setting the Pace In Next Gen YouTube Marketing

Setting the Pace In Next Gen YouTube Marketing

Mark Robertson, the Founder of ReelSEO, and I will be speaking about "Next Gen YouTube Marketing” at SES New York on Mar. 21, 2012. We also spoke about "Next Gen YouTube Marketing” at SES Chicago on Nov. 16, 2011. And we spoke about "Next Gen ...

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