analytics Articles

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Bit.ly Bundles – Share Multiple Videos With One Shortened URL

Bit.ly Bundles   Share Multiple Videos With One Shortened URL

Do you use URL shorteners when promoting your videos?  I'm guessing most of you do.  And even though that marketplace is becoming saturated with options for shortening long URLs, the king of the hill is still Bit.ly, primarily due to their early adoption by Twitter …

Yahoo's New Keyword Research & Comparison Tool, Clues, Is Google Trends With A Kick

Yahoo's New Keyword Research & Comparison Tool, Clues, Is Google Trends With A Kick

If you care at all about having your content ranked well on search engines, then you're probably familiar with the concept of keyword research.  At least, I hope you are.  No matter what our egos tell us, it's nearly impossible to accurately optimize a webpage …

Branded Video Measurement Evolves With Share of Choice

Branded Video Measurement Evolves With Share of Choice

It's the New Media Minute from Napa Valley edition! Get the latest on new online video measurement tools for marketers and agencies, all while watching lush vineyards in the afternoon sun as the backdrop. This episode includes the latest news on how brands can benchmark …

YouTube Re-Moves Public Video Insight Statistics

YouTube Re Moves Public Video Insight Statistics

A while ago I wrote an article about how to interpret public YouTube statistics. It appears that in the last week or so that YouTube disabled this feature on their video pages. Videos now just have an enlarged view counter with no interactive features.

In-depth Review of ButoTV Video Platform: Interactivity Meets Simplicity

In depth Review of ButoTV Video Platform: Interactivity Meets Simplicity

Online video platforms (OVPs) are springing up all over the place. It's like the Dawn of Web 2.0 all over again and Buto.tv (prounounced boo-toe I think) is getting in on it as well (and have been for some time). However, they might be taking …

The Weekly Online Video News Reel – November 6, 2010

The Weekly Online Video News Reel   November 6, 2010

So we're going to test the NewsReel on Saturdays and see if that works better. Then you've got the whole weekend to peruse the round up of news here at ReelSEO and elsewhere. Drat! I need to edit the image, next week. Roll Film.

23Video Wants To Help Companies Create Customizable, Branded Video Portals

23Video Wants To Help Companies Create Customizable, Branded Video Portals

As more businesses of all sizes embrace online video, there is a growing demand for customizable video platforms.  And while Brightcove has lead the charge in providing branded video solutions, there are many businesses that are still not able to afford their services.  A new …

Brightcove 5 Enhancements Create More Robust and Efficient Platform

Brightcove 5 Enhancements Create More Robust and Efficient Platform

Brightcove put out the newest major release of their online video platform. As I've been immersed in several different OVPs of late I was looking forward to all of the new features that they've got going here and I'm going to try and get in, …

Kantar Videolytics – Track, Syndicate, Optimize – An In-depth Review

Kantar Videolytics   Track, Syndicate, Optimize   An In depth Review

Kantar Videolytics recently trotted out a long list of premier partners which included some of the major players in online video (Brightcove, Brightroll, Adap.tv, LiveRail, Tremor, ScanScout, you get the picture) for their new Videolytics (video analytics) offering. So what better reason to get on …

Post-Roll Video Ads More Engaging Than Pre-Roll Says HealthiNation

Post Roll Video Ads More Engaging Than Pre Roll Says HealthiNation

The digital health network HealthiNation has learned that viewers are actually more likely to finish watching an ad all the way if the ad is placed after the content. Completion rates for HealthiNation ads that run after a video have averaged 60%, twice as high as …

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