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Creator Studio App for iOS: One Stop Shop for YouTube Creators

Creator Studio App for iOS: One Stop Shop for YouTube Creators

Google has released the Creator Studio app for iOS devices and this app is no slouch. With the increasing importance of mobile in the video market, this app provides a one stop shop for creators to see all of the most important details about their channel on the go.

Leverage Video To Transform Your Sales Operation and L2RM

Leverage Video To Transform Your Sales Operation and L2RM

According to research, nearly 57% of B2B prospects and customers feel that their sales teams are not prepared for the first meeting. As a result, many companies are re-evaluating their marketing and sales automation systems (aka Lead to Revenue Management or L2RM platforms), and are turning to video as the crucial tool to transform productivity and ROI.

VidCon, YouTube Apps Permissions, and vidIQ [TubeTalk #30]

VidCon, YouTube Apps Permissions, and vidIQ [TubeTalk #30]

How do you get the most out of VidCon? How do you remove YouTube apps permissions? How can you improve your YouTube presence with vidIQ? We answer these questions and more this week on ReelSEO’s TubeTalk Podcast.

7 Steps to Success on YouTube from Those That Know [VidCon 2014]

7 Steps to Success on YouTube from Those That Know [VidCon 2014]

If you want to succeed in online video, whatever your goal, you need to take the extra step and go the extra mile with your content. What are those steps? We have 7 for you right here, straight from YouTubers who know what they are talking about.

How YouTube is Changing the Way We Research Consumer Electronics [Study]

How YouTube is Changing the Way We Research Consumer Electronics [Study]

Did you know that when it comes to videos about consumer electronics, branded product teasers are the most popular on YouTube? Did you also know that when that product is released, it’s user-generated content from independent vloggers that attracts the most attention? A new report from Pixability highlights the way brands are missing out on huge opportunities to engage with potential customers and fans.

92% of U.S. Millennials Turn to Second Screens While Watching TV

92% of U.S. Millennials Turn to Second Screens While Watching TV

According to a new report from video advertisers YuMe, 92% of U.S. based Millennials use a connection device whilst watching TV, with 47% using those second screens to gain further information related to the TV content they are watching. That presents a huge opportunity for advertisers, but who do they target, and how to they target them?

11 Ways To Double Your YouTube Subscribers (Without Buying Them)

11 Ways To Double Your YouTube Subscribers (Without Buying Them)

If you are a brand or a creator using video as a marketing tool then, as with any other medium, you need to build a loyal fan base. Anyone can watch your video, but not everyone will have the inclination to subscribe so they can engage further with your brand. Here are 11 sure-fire ways that you can generate more lovers of your channel.

YouTube Titles, Managing TrueView Accounts, Call-To-Action Overlays [TubeTalk #24]

YouTube Titles, Managing TrueView Accounts, Call To Action Overlays [TubeTalk #24]

In this week’s TubeTalk podcast, we discuss how to craft the best title for your YouTube video – one of the very best ways to attract views and clicks, how to manage multiple TrueView accounts via the Adwords MCC, and how and why you should create Call-To-Action (CTA) overlay ads on YouTube.

Branded Videos: 42% of Social Shares Occur Within First 72 Hours

Branded Videos: 42% of Social Shares Occur Within First 72 Hours

Branded videos attract an average 42% of shares across Twitter, Facebook and blogs within the first 3 days of publication. That’s up from 25% on last year. The new data, from Unruly, also confirms that 18% of shares, one-fifth of the total, are generated within the first 24 hours,

Who Is Racing Ahead on YouTube? An Audi, BMW, and Mercedes-Benz Case Study

Who Is Racing Ahead on YouTube? An Audi, BMW, and Mercedes Benz Case Study

Car manufacturers are very familiar with races on the track. But what about competition on YouTube? Today we put the Audi, BMW, and Mercedes-Benz brands to the test to find out how each are doing in terms of owned and earned media. All three are German luxury brands that perform well in the U.S. and across the world. But how well do they do on the world’s No. 1 video platform?

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