Vevo Articles

Vevo (stylized as VEVO) is a joint venture music video website operated by Sony Music Entertainment, Universal Music Group, and Abu Dhabi Media with EMI licensing its content to the group without taking an ownership stake. The service was launched officially on December 8, 2009. The videos on Vevo are syndicated across the web, with Google and Vevo sharing the advertising revenue.
Vevo offers music videos from three of the “big four” major record labels: Universal Music Grou...

Vevo Looks For New Ad Deal With YouTube

Vevo Looks For New Ad Deal With YouTube

Vevo, by far and away the most viewed channel on YouTube, is looking for a bigger share of ad revenue from Google as the music video channel considers going public.  VEVO, which has its own site while its channel is also hosted on YouTube, takes …

The YouTube Live Coldplay Concert Is The Future Of The Live Music Experience

The YouTube Live Coldplay Concert Is The Future Of The Live Music Experience

Around 1pm (Pacific) today, I should have been watching Coldplay performing live from Spain… in the middle of a bull ring. I like Coldplay alright, I think I own one of their albums. But I was mostly interested in seeing the latest live concert experience …

First VEVO Scripted Series Hits YouTube With Some RockNRoll Horror

First VEVO Scripted Series Hits YouTube With Some RockNRoll Horror

The Rocky Horror Picture Show has endured over 35 years because, yes, it's fun to make fun of a movie that is horrendous.  But there is no question that the reason why people are able to get through the flick is that it has some …

Get Your Halloween Fix With Horror Web Series

Get Your Halloween Fix With Horror Web Series

Horror is well represented on the web, and this Halloween, there are a load of choices for those looking to find daily doses of the scary leading up to the big day.  There are a bunch of web series currently playing and even more that …

Justin Bieber & Lady Gaga Videos Pulled From YouTube By Simple Copyright Claim

Justin Bieber & Lady Gaga Videos Pulled From YouTube By Simple Copyright Claim

Who knew that it was this easy to attack your enemies on YouTube? A prankster calling himself iLCreation has brought mayhem to YouTube today by successfully getting music videos for mega-stars like Justin Bieber, Lady Gaga, & Rihanna pulled from the site. How did this …

Despite Summer`s Arrival, 178 Million Watch an Average 16.8 Hours of Online Video in June

Despite Summer`s Arrival, 178 Million Watch an Average 16.8 Hours of Online Video in June

Hi everyone, hope your summer is going well. I know, it's a non-standard way to start an article talking about statistics, but I wanted to get off on the right foot. Also in that vein, I wanted to give you some information that I've received …

May 2011 Nielsen vs. ComScore Online Video Numbers

May 2011 Nielsen vs. ComScore Online Video Numbers

It's time once again to take a look at the previous month's online video viewing numbers and statistics. This time, I waited until I got them from both the two major statistics firms, comScore and Nielsen, before writing anything up. It gives a clearer picture …

Online Video Numbers Hold Steady for April, Except at AOL

Online Video Numbers Hold Steady for April, Except at AOL

comScore released the Video Metrix a bit late this month and I've been quite busy of late so I missed it. Well I got a nudge from Mark about it and so here we are. If you've been following the saga you know that there …

Vevo Tests International Waters with UK Expansion

Vevo Tests International Waters with UK Expansion

Vevo is on the move as the record-label-owned music video service is expanding into the UK according to a blog post this week on their site (which is not available anywhere but in the US…and the UK now). While the UK had a glimpse into …

Nielsen and comScore Continue to Disagree Dramatically in Online Video Numbers

Nielsen and comScore Continue to Disagree Dramatically in Online Video Numbers

Nielsen and comScore will never see eye-to-eye and that goes doubly for the numbers they report. While comScore said some 174 million Americans viewed online video last month, Nielsen states it's only 144.2 million, or billion if you were to take their chart at face …

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