user experience Articles

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Akamai and Kaltura Offer Video Best Practices for Video Analytics

Akamai and Kaltura Offer Video Best Practices for Video Analytics

While out casting my net in hopes of finding something interesting to tell you all about, I ran across a recent video over at the Kaltura Blog that was talking about Video Analytics best practices and I thought, gee, that's some interesting stuff. Especially since ...

IAB Adds Skippable Linear Ads to VAST 3.0 Guidelines, I Like it!

IAB Adds Skippable Linear Ads to VAST 3.0 Guidelines, I Like it!

The IAB has recognized the power of giving consumers the choice of skipping ads in online video by including a guideline in VAST 3.0 which is open for feedback until early May. Along with Skippable Linear Ads, Ad Pods are being introduced which are "a ...

Autoplay Video Ads On Your Website Means You Hate Your Customers

Autoplay Video Ads On Your Website Means You Hate Your Customers

ESPN is going to catch the brunt of my wrath on this topic today, by virtue of hitting me with three autoplay video ads that started upon the page load. But they're far from the only publisher to do this. Over the weekend, I had ...

How MyPod Studios Is Building A Successful Online Video Platform Through Curation

How MyPod Studios Is Building A Successful Online Video Platform Through Curation

My Pod Studios is an online video platform you may or may not be familiar with. While they might not have the name recognition of some other platforms, myPodstudios.com was listed by Quantcast as the 191st most trafficked website in December of 2011--just five places ...

What Makes Them Click - 5 Reasons Online Video Is So Persuasive

What Makes Them Click   5 Reasons Online Video Is So Persuasive

I interviewed usability and user experience veteran Susan Weinshenk, on the psychological proof behind why online video is so persuasive to human beings, and some marketing tips and special technology platforms for taking better advantage of the persuasive powers of online video for your own ...

Panasonic Viera Headed For OTT Converged Screen Combat With Viera Connect Market

Panasonic Viera Headed For OTT Converged Screen Combat With Viera Connect Market

Panasonic seems completely serious when it comes to combining online video with normal TV. They have no less than a dozen pre-installed apps planned for their upcoming Viera connected TVs and the expected total available apps now sits at around 120. The big names like Netflix ...

Ooyala Custom Video Analytics: Real-Time Facebook Behavioral Data

Ooyala Custom Video Analytics: Real Time Facebook Behavioral Data

I interviewed Ooyala co-Founder and President of Products' Bismarck Lepe, on today's release of their new Facebook video analytics solution, allowing publishers to track Facebook users engaging with their online video across audience segmentations in real time. Could we be getting a glimpse of the ...

The 2011 Definitive Guide to Web Video Usability Resources: Why We Still Need Website Video UX Standards

The 2011 Definitive Guide to Web Video Usability Resources: Why We Still Need Website Video UX Standards

While online video on websites and elsewhere online has exploded in both size and scope, the professional usability and user experience community has still remained generally silent? Fortunately I've uncovered several good resources that online video professionals should check out for learning about, and applying, ...

Google Previews Video Within Search Results - Free Screening: Take II

Google Previews Video Within Search Results   Free Screening: Take II

Google has been giving users "instant previews" in the search engine results pages (SERPS) for some time allowing users to click a little blue magnifying glass symbol next to each result to see a cool little overlay that shows a preview of the resulting website ...

Brightcove Moves Beyond Video With Mobile Development Platform, App Cloud

Brightcove Moves Beyond Video With Mobile Development Platform, App Cloud

Brightcove has been a trusted provider of video hosting, distribution, and monetization for publishers and brands for several years. This morning, at their Brightcove Play 2011 conference, CEO and founder, Jeremy Allaire, unveiled a new product aimed at giving publishers the same kind of customizable ...

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