Topic - Online Video & twitter
The Benefits of a Targeted YouTube Distribution Strategy
Increasingly, more brands have been expanding into the social media realm. Whether by embracing Facebook, engaging with Twitter, incorporating YouTube, or creating interactive visual content in the online space, brands have been enhancing the online experience. Specifically, it’s the creation of high quality brand videos that have been visibly popping up all across the digital world.
Twitter Plans Media Partner API, Analytics and More… for 2010
Social media is a fast-growing advertising and marketing medium and it’s one that media companies, brands, producers and individuals want to better understand and leverage. If you’re keen to grow your Twitter following, use the platform most effectively, and analyze your tweets, then you’ll want to hear from Chloe Sladden, the company’s director of media partnerships.
Synchtube Helps You Experience YouTube Videos With Friends
How do you normally share YouTube videos with friends? Via email? Over instant message? On Facebook? Pony Express?
YouTu.be Wades Into The Crowded URL Shortening Space
Do you have your own URL shortening service? Because if you don’t, you’re totally not following the “in crowd.” Because everyone who’s anyone is launching their own URL shortening service.
Bitly.tv Launches to Track Real Time Viral Video Trends
Bit.ly, the most popular URL-shortening service, has unveiled a very interesting new service called Bitly.tv. Leveraging their status as the default URL shortener for Twitter messages, Bitly.tv aims to keep its finger on the pulse of what videos are going viral at any given moment.
The Relationship Between Social Media And Search
Comscore, in conjunction with social media agency m80, has released the findings of a new study on the relationship between search and social media. The results are pretty interesting.
Actually, the results, as presented by Comscore, read a bit like a copy of War & Peace in original Russian–is there some mandate of which I am unaware that says all survey findings must be written in the impenetrable language of Legalese?
How to Stalk your Children with Social Media
From time to time, I like to take five minutes out of my day to watch videos from the Onion for a good laugh. A few months back, I shared with you a video that I found to be quite funny titled, “YouTube Contest Challenges Users To Make A ‘Good’ Video.” Our friend Larry Kless posted the following video, “Facebook, Twitter Revolutionizing How Parents Stalk Their College-Aged Kids,” on his blog as the “Web Video of the Week.” I liked this one and thought you all might enjoy it as well.
Online Video Tops All but Facebook in Social Media Marketing Usage
Yes, that’s a bold statement, but it’s according to new findings be Equation Research in their 2009 Marketing Industry Trends report which was just recently released. Online video laid some smack down on most other forms of social media marketing in regards to usage.
Want to know more? Well you know the deal, Clicky clicky and get the 411 on how your industry is doing.
The SEC Hopes To Block Twitter & YouTube Usage
The NCAA’s Southeastern Conference is taking a bit of a stand against YouTube, blogs, Twitter, and other so-called “new media” that fans and journalists enjoy using to share news, photos, videos, and opinions.Having just signed a $3 Billion deal with ESPN and CBS, the SEC has decided that they need to crack down on unauthorized Twittering and YouTubing from the stands at college football games.
Rounding The Social Media Learning Curve With YouTube
In my consulting experience I often encounter business owners who struggle mightily to get up to speed on this Social Media revolution that seems to be happening right at their feet while they are focused on keeping all their balls in the air above them. Their need to successfully incorporate this “new world” into their business model is overshadowed only by the desire to speed the learning curve and avoid making mistakes which could otherwise be averted.
Video and Social Marketing Reach a Groundswell
One of the highlights of the day-long track on Social Media & Video Strategies held in conjunction with Search Engine Strategies conference in San Jose, was a presentation by industry leader Nate Elliott, Principal Analyst, Forrester Research on the Groundswell, a book based on analysis by Forrester Research on how they look at social marketing. All too often marketers launch a Facebook, Twitter or YouTube account without a social media strategy which according to Forrester is a backwards approach.
A Video SEO Case Study: Common Craft
Common Craft is a company specializing in creating “explanation” videos. Most of their videos are pitched as an explanation of something “in plain English,” and include simple-but-cute hand drawn cartoons alongside a charming narration. Their website tag line reads: “Our product is explanation.”
Never heard of them? I think they’re probably doing more right than most video producers I’ve come across…
