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Mobile Video Viewing Expected to Lead the Way in 2013

Mobile Video Viewing Expected to Lead the Way in 2013

If you've not got mobile in your ad or marketing mix it might be the time to start doing that as eMarketer predicts massive growth in mobile video viewing next year. That means it's time to really start making sure you're targeting those mobile devices …

Top 5 Video Advertising Network Recommendations November 2012 – Brightroll Topples Google

Top 5 Video Advertising Network Recommendations November 2012   Brightroll Topples Google

Why yes, it was just two weeks ago that comScore released the September numbers now that you ask. Yet, here we are once again with my top five video advertising network recommendations. The major change in the chart this month is that Google is no …

Record Year for Video Down Under – Online Video Market in Australia Explodes with Opportunity

Record Year for Video Down Under   Online Video Market in Australia Explodes with Opportunity

Hey all you Bruces and Shielas, listen up, things are changing down in Australia and the masses are starting to consume far more online video than ever before. How much more? How about year-to-year growth of 58% for the online video advertising market - quicker than …

Programmatic Buying Key to Integrated TV and Online Video Ad Campaigns [Report]

Programmatic Buying Key to Integrated TV and Online Video Ad Campaigns [Report]

Adap.tv put out their latest State of the Video Industry 2012 survey for Q4 and there's some interesting things that have changed. Remember, just last year, when it was TV vs. Online Video for all the ad dollars? Well, that's not the case any longer and …

Digital Video Advertising Sees Massive Growth in UK, But Ad Agencies Need More Guidance [Study]

Digital Video Advertising Sees Massive Growth in UK, But Ad Agencies Need More Guidance [Study]

Brightroll did some research over in the UK to see how video advertising is getting on there and it seems that stiff upper lip mentality is working for them as things are really picking up. The second annual survey and report, the 2012 UK Video Advertising …

Cool New Fujitsu Technology Will Allow Video Screen to Beam Info to Mobile

Cool New Fujitsu Technology Will Allow Video Screen to Beam Info to Mobile

OK, so remember when I was talking about second screen experience, and how there needed to be a way to be able to sync content from the TV to the second screen? No? Well, I was. Anyway, I said that it was probably being done based on …

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

Over the last several weeks, as the world tuned in to the 2012 Summer Olympic Games in London, more than 20,000 broadcasters aimed to reach a global audience of 4 billion viewers with more than 4,000 hours of coverage. According to Sam Blackman, CEO and Co-founder …

You Talkin’ to ME? Why Some TV Personalities FAIL on YouTube [Creator's Tip #51]

You Talkin to ME? Why Some TV Personalities FAIL on YouTube [Creators Tip #51]

Why is it that some television personalities can capture the attention of millions of TV viewers, but when they transition online or create unique online video content for a place like YouTube, they have a harder time attracting viewers and capturing a sustainable audience? For this week's Creator's Tip …

AMC Will Stream “Breaking Bad” Season 5 Premiere In Wake of Getting Dumped by DISH

AMC Will Stream Breaking Bad Season 5 Premiere In Wake of Getting Dumped by DISH

Hey, you know what might be one of the best television shows ever?  Breaking Bad.  You know what DISH customers will be unable to watch this Sunday, July 15?  The Breaking Bad Season 5 premiere.  Chris Rick discussed the whole carriage war thing yesterday, and …

Hulu Heads to Traditional TV with Kevin Smith’s “Spoilers” Airing in Canada

Hulu Heads to Traditional TV with Kevin Smiths Spoilers Airing in Canada

It's not the first time that a web series has jumped from IPTV to broadcast or cable, and I doubt it will be the last. The interesting thing in this deal, is that it's Hulu's original show. Other shows were more independent, like "Sanctuary" which …

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