TV Articles

The domain name .tv is the Internet country code top-level domain (ccTLD) for the islands of Tuvalu.
Except for reserved names like com.tv, net.tv, org.tv and others, any person may register second-level domains in tv. The domain name is popular, and thus economically valuable, because it is an abbreviation of the word “television”.
The domain is currently operated by dotTV, a Verisign company; the Tuvalu government owns twenty percent of the company. In 2000, Tuvalu n...

5 Elemental Lessons Learned in Sports Video Streaming For The 2012 Summer Olympics

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Over the last several weeks, as the world tuned in to the 2012 Summer Olympic Games in London, more than 20,000 broadcasters aimed to reach a global audience of 4 billion viewers with more than 4,000 hours of coverage. According to Sam Blackman, CEO and Co-founder ...

You Talkin' to ME? Why Some TV Personalities FAIL on YouTube [Creator's Tip #51]

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Why is it that some television personalities can capture the attention of millions of TV viewers, but when they transition online or create unique online video content for a place like YouTube, they have a harder time attracting viewers and capturing a sustainable audience? For this week's Creator's Tip ...

AMC Will Stream "Breaking Bad" Season 5 Premiere In Wake of Getting Dumped by DISH

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Hey, you know what might be one of the best television shows ever?  Breaking Bad.  You know what DISH customers will be unable to watch this Sunday, July 15?  The Breaking Bad Season 5 premiere.  Chris Rick discussed the whole carriage war thing yesterday, and ...

Hulu Heads to Traditional TV with Kevin Smith's "Spoilers" Airing in Canada

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It's not the first time that a web series has jumped from IPTV to broadcast or cable, and I doubt it will be the last. The interesting thing in this deal, is that it's Hulu's original show. Other shows were more independent, like "Sanctuary" which ...

Feds Looking into Cable Company Anti-Trust Actions Toward Online Video

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Hell yeah! If you've been a long-time reader, you know I'm no fan of the cable companies. Their outdated, dinosaur-like companies are holding back video entertainment in a variety of ways if you ask me. Every once in awhile one will make some move that ...

Online Video Increases TV & Cable Network Brand Engagement

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ComScore recently released some new findings about How Multi-screen Consumers are Changing Media Dynamics for the Coalition for Innovative Media Measurement (CIMM). The report examines survey results regarding cross-media consumption on the Internet, TV and mobile devices.  Since they looked at online video a lot ...

Making Your Online Video Pop - My Top Tips for Web Series

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I write a lot about research and trends and some technical aspects of online video. I hardly ever, really, get to talk about the content of the video that I watch and why I watch it. So I've compiled a list of things I think ...

The Weekly Online Video News Roundup - The Return Edition

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Welcome back ladies and gents to the newly resurrected weekly online video industry news roundup where we compile all the stuff that was interesting, but didn't quite make our coverage here at ReelSEO. So grab that mug of coffee, throw your feet up and flick ...

Computers Top TV in Video Consumption Globally, Mobiles Up and Coming

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Nielsen put out some numbers, in the Global Online Consumers and Multi-Screen Media: Today and Tomorrow report, last week that showed a flip between TV and computers when compared to the 2010 results. They polled Internet users in 56 countries about their video viewing tendencies ...

Adap.tv Adapts to App Mentality with Awesome New App Center for Online Video Ad Buyers

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Adap.tv has been, in my personalized video ad network rankings system, in third place for some time. However, that ranking really just looks at reach and frequency based on comScore monthly Video Metrix numbers. It doesn't take into account other things. If it ever comes ...

Break into Primetime with Adobe's New Integrated Video Platform

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So, as I previously mentioned, I chatted with Adobe about their Project Primetime and its new features which they've just unveiled. Ashley Still, director of product management for video solutions at Adobe (whew!) talked with me about what is coming to Primetime, what it's all ...

Online Video Advertisers Can Connect with Audiences Through Metrics

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Brightroll, this week, announced a new dashboard-based offering called AudienceConnect which gives in-flight audience measurement and optimization in a single place. It ties into Brightroll TAG, which is the Total Audience Guarantee, powered by comScore Campaign Essentials or Nielsen Online Campaign Ratings (OCR). Altogether, Brightroll is ...

Hulu Authentication is Bad Business Move, Cable Companies Bullying Consumers [Opinion]

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The CEOs of both CBS and now Time Warner have spoken out in favor of Hulu moving to an authentication model. Personally, it seems like an anti-trust suit to me in regards to Time Warner, who should have no say in the matter. Their CEO ...

Internet and Mobile Video Up, TV Down Says Nielsen [Infographic]

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I stumbled upon a pretty cool infographic from Nielsen I thought I would share. It takes a look at media consumption on each screen for the past few quarters. There's nothing alarming here, TV took a small dip and in 2011 vs 2010 and other ...

TV-Style Metrics Coming to Online Video Advertising, Will They Help or Hinder Uptake?

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AOL is using Nielsen Ratings, Google is developing its own TV-like metric. It seems the race is on to steal those ad dollars away from TV and put them on the web. Since it wasn't working with standard online metrics, they decided to beat TV ...

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