Topic - Online Video & Tubemogul
TubeMogul InPlay – Flash Player Interaction Metrics & Analytics
Illumenix is an in-depth online video metrics and analytics service. They offer a wide range of services including syndication tracking, player tracking and Flash Video Analytics via their StreamLighter service which integrates into Flash video players. StreamLighter tracks viewing habits as well as video interactions and demographics.
Online Video Viewers have Short Attention Spans – New Tubemogul Research
As you likely already know, Tubemogul is an excellent tool/service that we recommend at ReelSEO for online video distribution and analytics. Because they have great technology, great partners, and a ton of video producers using their system, they often release excellent research reports that detail findings made across their network.
TubeMogul Aquires Illumenix for More In-depth Online Video Analytics
TubeMogul, the Web’s most popular syndication and tracking service for online video, announced the acquisition of video metrics firm Illumenix today.
Tubemogul Tips for Internet Video Syndication & Distribution
In the following video, Mark Roblat, Director of Marketing for Tubemogul, provides some quick tips to for how to properly syndicate and distribute your online video content for maximum visibility and search engine indexing. The video interview was taken by Massimo Burgio for SMX London 2008. As you know by now, Tubemogul is an excellent distribution platform and web analytics service for video search marketing and viral video distribution.
TubeMogul Powers Distribution of Video Podcasts for Wizzard Media
According to Wizzard Media, they have released a new set of tools for video podcast producers in partnership with TubeMogul. Video producers can now take advantage of expanded distribution capabilities for online video podcasts.
TubeMogul Marketplace “Dating” Site For Online Video Producers, Advertisers
TubeMogul, the Web’s most popular online video analytics firm, launched “TubeMogul Marketplace” today, a destination site aimed at connecting online video producers with advertisers, investors and others looking for opportunities in online video.
VSEO – Video Search Engine Optimization (VSEO) Session
The following is a recap of the session, titled “Video Search Engine Optimization (VSEO),” from the Search Engine Strategies (SES) conference in San Jose, CA – August 18th, 2008
The big hero of this session was TubeMogul. As you all know, TubeMogul is a service that enables you to syndicate your videos to all of the major video sites. It also provides analytics tools for monitoring performance across each of the syndicated sites. Gregory Markel was the first to mention it (stating several times that he has no financial interest in the company), and several other panelists said that they use it as well. Although Tubemogul is not a tool to optimize video hosted on your own site, it is a strategy for search engine visibility via syndication of video content across multiple popular video sharing websites.
New Research – Most Popular Video Sites & Categories
Last week, Tubemogul released new research that proves the current dominance of Youtube and demonstrates that videos on Youtube receive more views on average than other video sites, regardless of category. The research also demonstrates that while this is currently the case, other sites like Metacafe are quickly gaining momentum.
New Research – Online Video Viewership Peaks Early
Tubemogul recently released the results of a new study to determine when the most view occur in the life-cycle of an online video. Here are the results of their study:
New Study of Online Video Viewership Analytics
TubeMogul, announced the results of research today that clarifies how each of the online video sharing platforms supported its distribution platform count online video views. As the study reports, there are various methods that each site uses; some more stringent than others with views counted only as one-view/IP address, others merely count all views. It appears that from the changes that have occurred since their last release of this report, a standard for this analytical measurement has started to emerge.
The Impact of Personalization on Video Advertising
This panel was recorded at the 2008 Video Search Summit. The topic for discussion was titled, “the impact of personalized channels context and behavioral advertising on video online,” and was to address the following question:
TubeMogul Adds HowCast to Video Distribution
Amateur and professional creators of how-to videos can now instantly upload their latest works of genius to Howcast.com in addition to 14 of the most popular video sharing sites and track their web performance thanks to a new distribution partnership announced today between TubeMogul and Howcast.






