training Articles

Training is the acquisition of knowledge, skills, and competencies as a result of the teaching of vocational or practical skills and knowledge that relate to specific useful competencies. Training has specific goals of improving one’s capability, capacity, and performance. It forms the core of apprenticeships and provides the backbone of content at institutes of technology (also known as technical colleges or polytechnics). In addition to the basic training required for a trade, occupat...

Camtasia Studio 7 Video Editing & Screencasting Software Review

Camtasia Studio 7 Video Editing & Screencasting Software Review

Video is becoming such an important part of web content that we're seeing individuals and groups of all skill levels jumping into video creation and video marketing. So while Final Cut Pro or Adobe Premiere Pro may be dominant video editing software choices for professionals, …

5 Video SEO Tips to Help Elizabeth Warren Beat Scott Brown

5 Video SEO Tips to Help Elizabeth Warren Beat Scott Brown

I liked Grant Crowell's article, "5 Reasons the Latest Michele Bachmann Political YouTube Video Sucks!”  And I want to get on the bandwagon by providing five video SEO tips to help consumer advocate Elizabeth Warren beat US Senator Scott Brown in Massachusetts next year.

The Past, Present, and Future of Enterprise Video

The Past, Present, and Future of Enterprise Video

What's the next major shift for video in the enterprise? Below is an observation of the evolution of enterprise video from the past to the present, and a suggestion for what's to come. For consistency, let's evaluate the four parts of video for each period …

YouTube Insight HotSpots: Reviewing Viewer Attention for Entertainment & Informative Video

YouTube Insight HotSpots: Reviewing Viewer Attention for Entertainment & Informative Video

A holy grail story I know…What defines the perfect video? Video tastes are subjective, but what if I could show you statistical and empirical evidence that could help you in your discovery of the Holy Grail…er I mean the perfect video? There is a place I love …

Social Video Marketing Exercises & Tips From A Personal Trainer

Social Video Marketing Exercises & Tips From A Personal Trainer

I interviewed Mandy Swift, a self-dubbed "online marketing personal trainer" about the benefits of developing a fitness plan for one's online marketing and social video activities that helps build business success, professional growth, and overall personal health and well-being.

Internet Marketing Company’s YouTube Account Suspended Without Warning

Internet Marketing Companys YouTube Account Suspended Without Warning

Hubze is an Internet marketing company with a suite of Facebook tools that help individuals and businesses customize their fan pages. The company has posted over 250 videos to their YouTube channel–instructional, educational, training, etc. And now all 250 have effectively disappeared from public view, …

YouTube Announces The Winners Of Next Up & Creator Institute

YouTube Announces The Winners Of Next Up & Creator Institute

There are great new videos being created every day, by great new undiscovered talent. The more education and technology we can put in the hands of amateurs, the more likely the overall pool of video quality is to improve. So YouTube is wise to continually …

The 6-Step Social Video Exercise Plan for Marketing Executives

The 6 Step Social Video Exercise Plan for Marketing Executives

In my previous article "Why CMOs & Marketing Executives Must Embrace Social Video Marketing – NOW," I had my fellow social media strategists explain why getting your CMO, COO, CEO and other high ranking executives in your company to participate in social media and online …

The Week’s Best Viral Videos & Marketing Lessons – Unique Perspectives

The Weeks Best Viral Videos & Marketing Lessons   Unique Perspectives

The content pool is growing, I think. When I first started writing this weekly viral video round up column, I would flag maybe seven or eight videos throughout the week as potential examples for us to talk about. This week… I had over 60. So …

Take YouTube 101 At A College Campus Near You

Take YouTube 101 At A College Campus Near You

YouTube is really serious about improving the overall quality of the video content on their site. Like… really, really serious. In addition to providing a free service for content creators to upload and share video, and sharing ad revenue with the partner channels, they've also …

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