trademark Articles

A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify for consumers that the products or services on or with which the trademark appears originate from a unique source, designated for a specific market, and to distinguish its products or services from those of other entities.
A trademark may be designated by the following symbols:
A trademark is typically a name, word, phrase, logo,...

Monitoring Video Listings for Business – The Search Monitor

I recently interviewed Lori Weiman, CEO of the online reputation management company The Search Monitor, and tested out her company’s Competitor and Trademark Monitoring tools, which have the ability to monitor and segment actual video results across organic search listings, multiple web channels and websites.

Right of Publicity – Most Overlooked Legal Issue With Online Video

ReelSEO talks to Mark Rosenberg about the Right of publicity with online video. Right of publicity is one of the most often overlooked legal issues with online video and online video producers need to learn about it.

Youtube, Web Video and SEO Reputation Management

Sage Lews of SageRock.com talks to ReelSEO about using online video for SEO reputation management and the challenges with online video. Sage talks about and debates whether or not marketer’s should allow comments when posting videos to YouTube.

Does YouTube Not Give A S**t About Ethical Business People?

Months ago I warned of an increasing number of online video solution providers copycatting the YouTube logo to create "initial-interest confusion" with consumers. Has YouTube finally started cracking down on this deceptive practice in the industry of video and SEO? Or are they  continuing to …

Choosing An Online Video Marketing Attorney

Attorney David Adler, Partner with The Adler Law Group in Chicago, shares his expertise with ReelSEO on what criteria companies who are publishing and promoting video online should look for in choosing legal counsel, to help them protect their assets.

Online Video Marketing’s Legal Issues – Interview With Jonathan Moskin

ReelSEO's Grant Crowell interviews attorney and intellectual property expert, Johnathan Moskin, on what are the most important legal issues today with online video marketing, and what all businesses should educate themselves on before publishing and promoting their video content on the Web.

Legal Considerations for Video Marketing – Interview With IP Attorney Mark Rosenberg

Mark Rosenberg intellectual property attorney and Search Engine Strategies Chicago conference speaker, shares with us the important legal issues that both companies and Video SEO professionals need to consider, especially before they even get started with making and promoting video content online.

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