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5 Tips To Increase Watch Time for Better YouTube Rankings [Creator's Tip #148]

5 Tips To Increase Watch Time for Better YouTube Rankings [Creators Tip #148]

We all know that accumulating Watch Time on your YouTube videos is very important for how successfully they rank in search results. In this week’s Creator’s Tip, we give you 5 ideas for increasing the Watch Time on your video content.

Video SEO, Playlist Thumbnails, and YouTube’s Future [TubeTalk #29]

Video SEO, Playlist Thumbnails, and YouTubes Future [TubeTalk #29]

What are the top 3 factors that influence YouTube video SEO? How do you change your Playlist custom thumbnail image? What does YouTube’s future hold? We answer these questions and more on this week’s ReelSEO TubeTalk podcast.

How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

How TechSmith Optimizes YouTube Custom Thumbnails For Viewers

There are many recommend steps to optimizing a YouTube channel, including creating custom thumbnails. TechSmith explains how it created custom thumbnails that also work as an organizer to help viewers find what they are looking for. Optimizing custom thumbnails created a more polished and cohesive YouTube channel experience for TechSmith subscribers. .

Optimizing Old YouTube Videos, Using YouTube’s Video Enhancements Tool [TubeTalk #23]

Optimizing Old YouTube Videos, Using YouTubes Video Enhancements Tool [TubeTalk #23]

In this week’s TubeTalk podcast, we discuss how to optimize your old videos on YouTube for a fresh chance at increased rankings, more views and better engagement. We also take a look at YouTube’s Video Enhancements Tools, and the four pillars of YouTube video optimization.

What Really Goes Into Making a Great Viral Video?

What Really Goes Into Making a Great Viral Video?

Everybody seems to want that 15 minutes of fame for their video, to capture that “lightning in a bottle” moment and monopolize water cooler conversations in offices across the country. But the question is, how do you get it?

5 Ways to Optimize Your Content Marketing Videos on YouTube [Creators Tip #139]

5 Ways to Optimize Your Content Marketing Videos on YouTube [Creators Tip #139]

Creating great content is important, but YouTube is a very large place with many people creating a lot of videos for viewers to choose from. On this week’s Creator’s Tip, we are going to talk about the five things you definitely need to optimize on your videos, and on your YouTube channel.

Can Video Thumbnails be Manipulated for Google Search Results?

Can Video Thumbnails be Manipulated for Google Search Results?

British retailer Marks and Spencer seems to be using some peculiar techniques to get video thumbnails to appear on SERPs for pages that contain no video. What is going on?

Vimeo Experiments with Animated Thumbnails. We Like.

Vimeo Experiments with Animated Thumbnails. We Like.

Vimeo is experimenting with animated thumbnails for a small selection of videos featured in its ‘Staff Picks’ section. They are asking for feedback from site users as to whether they think they are intrusive or whether they entice that user to click on that video.

YouTube Views: Three Simple but Important Ranking Factors

YouTube Views: Three Simple but Important Ranking Factors

YouTube’s emphasis on watch time over number of views has changed the game for video marketers. Win it by telling a narrative with the three most important pieces of metadata you have: title, thumbnail, and description.

Video Snippets Continue to Dominate Google Universal Search Results

Video Snippets Continue to Dominate Google Universal Search Results

Google Universal Search results have always looked very favourably on video content and a new report from our friends at Searchmetrics confirms that video content is still the best vertical to use. Oh, and (surprise) you have even more chance of appearing if that video is hosted on YouTube.

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