tent-pole

500 Million People are Watching Facebook Videos Every Day facebook video views 2016 360x240

500 Million People are Watching Facebook Videos Every Day

500 million Facebook users are now watching an incredible 100 million hours of video on the site every day. That's just native uploads, it doesn't include YouTube, Vine, or Vimeo clips. This means that the average viewer is watching about 12 minutes of video a day on Facebook.
How Home Depot is Winning with How To Video Content home depot how to videos youtube 360x240

How Home Depot is Winning with How-To Video Content

Video is an excellent way to promote how-to content, especially for brands. The Home Depot is one company that is providing extra value to customers with tutorials and informational videos based around the products it sells. It's a great example of a 'hygiene' video strategy that more brands could employ.
Which Video Creators Own Halloween on YouTube? halloween youtube 360x240

Which Video Creators Own Halloween on YouTube?

Halloween is fast approaching, and it's one of the annual tentpole events that both video creators and video marketers can really get behind. But which creators have generated the most views in the last year with their spooky videos based around this unique event in the calendar?
16 Top Video Marketing Tips, Hacks, and Takeaways video marketing tips and strategies 360x240

16 Top Video Marketing Tips, Hacks, and Takeaways

VidSummit 2015 was a goldmine of information for video marketers, and we bring you 16 of the most actionable tips and takeaways from the event. If you couldn't make it, just spend 5 minutes reviewing what's working on YouTube and how you can take action now.
How Buzzfeed is Taking Over the World   One Video at a Time buzzfeed video 360x240

How Buzzfeed is Taking Over the World - One Video at a Time

In July 2015, videos uploaded to BuzzFeed properties generated over 1.9B views across the main video platforms, and 5 out of the top 20 most watched videos in the past 90 days are videos posted to Buzzfeed accounts. We take a look at how Buzzfeed is taking over the world, one video at a time.
Is Vine Worth the Time for Branded Video Content? vine branded content video marketing strategy 360x240

Is Vine Worth the Time for Branded Video Content?

You may be surprised to know that the top-ten most viewed creators on Vine for June 2015 were all individuals, and not big-name brands. So, can branded content really succeed on the micro-video platform? Absolutely. Brands don't have to create a Vine that reaches the whole audience, just one that reaches a target audience.
Comic Con and Film Trailers = Video Marketing Win for Warner Bros batman v superman trailer comic con video marketing 360x240

Comic Con and Film Trailers = Video Marketing Win for Warner Bros

Warner Brothers released trailers for two highly anticipated new comic-book based movies at last week's San Diego Comic Con. The buzz around the films, plus the timing of the new teasers created a viral frenzy for both 'Suicide Squad', and 'Batman vs Superman: The Dawn of Justice'.
More Love For Mothers Day Videos on Facebook Than YouTube Mothers Day Video Marketing 360x240

More Love For Mother's Day Videos on Facebook Than YouTube

On YouTube, views for Mother's Day content has increased more than 123% since 2010, to just over 127 Million views in 2014. But in 2015, Facebook is crushing the competition, with 63 Million views since January 1st 2015, compared to 40 Million for YouTube.
5 Ways Brands are Using Snapchat for Marketing and Promotion brands snapchat 360x240

5 Ways Brands are Using Snapchat for Marketing and Promotion

Understanding Snapchat, and knowing exactly how to use the platform for video marketing, visibility and brand awareness, can be very challenging. If you are struggling to find success with the app, we show you 5 brands that have figured out what works for them.
How Teeny Tiny Videos are Generating Huge Engagement on YouTube tiny food videos youtube facebook 360x240

How Teeny Tiny Videos are Generating Huge Engagement on YouTube

Tiny cooking videos are one of the hottest food and cooking trends on YouTube right now. Viewers have a real appetite for watching steady-handed chefs create incredible gourmet treats using miniature utensils and candle-powered cookware.