TED Talk Articles

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Top 500 Non-Entertainment Brands Worth 722M YouTube Views Monthly

Top 500 Non Entertainment Brands Worth 722M YouTube Views Monthly

OpenSlate put out their report on the top 500 non-entertainment brands on YouTube and some of the numbers are extremely interesting. For example, the category with the least number of brands in the list has the largest average subscribers per channel. Of course, they also have the third most subscribed to channel in the report.

TED Study Proves That YouTube Commenters Are The Worst

TED Study Proves That YouTube Commenters Are The Worst

A recent study would suggest that people do act differently when it comes to YouTube as opposed to other websites, particularly when it comes to leaving comments for the creator or brand. And, no surprise, YouTube commenters are often much more negative about presenters when it comes to voicing their opinions.

KnowledgeVision Turns YouTube Videos into Powerful Presentations [Exclusive]

KnowledgeVision Turns YouTube Videos into Powerful Presentations [Exclusive]

Tomorrow, KnowledgeVision Systems, a venture-backed company based in Lincoln, MA, will be announcing the capability to enhance any YouTube video with advanced interactive features, including synchronized presentation slides, clickable reference links, navigation, searchable transcripts, and social media widgets. This will enable KnowledgeVision subscribers to turn …

Video Concept Tips: Appeal To The Shared Pain Of Viewers

Video Concept Tips: Appeal To The Shared Pain Of Viewers

Every single one of us has our own pet peeves. Little annoyances can build up over time, making small issues into giant ones. Smart video creators and marketers know that referencing the little annoyances in life and appealing to the shared pain of the viewing …

What Makes Them Click – 5 Reasons Online Video Is So Persuasive

What Makes Them Click   5 Reasons Online Video Is So Persuasive

I interviewed usability and user experience veteran Susan Weinshenk, on the psychological proof behind why online video is so persuasive to human beings, and some marketing tips and special technology platforms for taking better advantage of the persuasive powers of online video for your own …

The Week’s Best Viral Videos & Marketing Lessons – Galaxy Nexus Edition

The Weeks Best Viral Videos & Marketing Lessons   Galaxy Nexus Edition

I have a new crush, and it's on the Galaxy Nexus phone. The true Google device, which has the latest Android version, Ice Cream Sandwich, installed, is rumored to be released within the next couple weeks. It boasts a giant screen, fast processor, no shutter …

TED 2012 Soliciting Video Auditions For Innovative Conference Speakers

TED 2012 Soliciting Video Auditions For Innovative Conference Speakers

TED is all about big ideas. Conference talks cover a wide spectrum of topics and styles, and have historically been given by some of the world's most well-known personalities and brightest thinkers like Bill Gates or Al Gore. If there's a negative blip on TED's …

How Web Video and YouTube Are Driving A New Age of Innovation

How Web Video and YouTube Are Driving A New Age of Innovation

Chris Anderson, the curator of nonprofit organization TED, has written an op-ed piece today at CNN.com, and I think it's well worth a read.¬† Titled "The Secret Power of YouTube," it's a bit of a defense of the online video portal, but it's much more …

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