TED.com Articles

TED Outlines Formulas for Winning Video Ad Campaigns in Ads Worth Spreading Report

For the third year, TED and YouTube will be looking for the top 10 global ad campaigns in the Ads Worth Spreading Initiative.  And while TED does a good job of finding and showing ads that truly hit the mark, they didn't stop there.  They ...

TED Puts Web Video Power Into Educators' Hands With TED-Ed

Recently, TED put out a new beta that allows educators to customize lessons from the TED-Ed video library.  Taking a combination of an educator's written lesson and getting a professional animator to bring it to life, TED has started building a great library of educational ...

SOPA And PIPA Get A Beat-Down: An Online Video Series

Today the main sponsor of the Stop Online Piracy Act (SOPA) bill announced it is being shelved. The bill had triggered fierce nationwide protests, website blackouts, and the pullback of Congressional support. Here's a video series just from the past couple days of some of ...

The Top 10 Most Creative and Compelling Video Ads Online

Back in January, TED founder Chris Anderson announced a new initiative called Ads Worth Spreading. The concept of Ads Worth Spreading was to find the best video ads around--ads that are compelling, creative, outside-the-box, and that most represent what the future of advertising might be. ...

TED Founder Chris Anderson Launches Contest To Find "Ads Worth Spreading"

One of my favorite soapboxes of late pertains to video advertising, and what I perceive to be its inevitable merge with regular old videos created for "entertainment."  Advertisers are embracing viral video in new and exciting ways every day, and I think we should applaud ...

TED Ads Worth Spreading Contest Offers 7 Million Free Video Ad Impressions

TED talks about really cool stuff with really smart people. They are forward-thinkers looking at a brighter future and how we can get there. They also have some pretty cool tech. It's the first place I saw a massive multi-touch screen used for all sorts ...