target market Articles

...

Record Year for Video Down Under - Online Video Market in Australia Explodes with Opportunity

Record Year for Video Down Under   Online Video Market in Australia Explodes with Opportunity

Hey all you Bruces and Shielas, listen up, things are changing down in Australia and the masses are starting to consume far more online video than ever before. How much more? How about year-to-year growth of 58% for the online video advertising market - quicker than ...

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

Nassau Paradise Island Promotion Board Reaches Vacationers With YouTube

With today’s busy lifestyles, people often need a getaway. A popular option is to flock to the Bahamas, where Nassau Paradise Island is one of the most restful island destinations. Just a few air hours away from most major US metropolitan markets, the sugary beaches ...

How To Run A Successful Online Video Contest: Promoting On A Budget, Paid Media

How To Run A Successful Online Video Contest: Promoting On A Budget, Paid Media

As users upload videos and share them with their friends, your video contest will form a viral loop and begin to naturally promote itself. Until then however, it's worthwhile investing some time & effort in promoting your contest and in the first section of the ...

How To Run A Successful Online Video Contest: Offering A Killer Prize

How To Run A Successful Online Video Contest: Offering A Killer Prize

Contrary to popular belief, the best prizes aren't always the one's with the largest monetary value. There are other factors that impact whether a prize will be attractive to your audience. In this post (the third post in our Video Contest series) we look at ...

How To Run A Successful Online Video Contest: The Premise

How To Run A Successful Online Video Contest: The Premise

The premise (or contest idea in layman's terms) is the most important ingredient in a successful video contest. If your contest idea appeals to your target market and content is readily available or easily created you have taken the first step to success. In order ...

How To Run A Successful Online Video Contest: An Overview

How To Run A Successful Online Video Contest: An Overview

This post is the first in a seven-part series that looks at how to plan and execute a successful online video contest. We'll examine what separates the successful video contests from the unsuccessful one's, and offer a road map marketers can use to help ensure ...

9 Tips For Increasing Video Conversions

9 Tips For Increasing Video Conversions

YouTube might try to wow you with the latest statistics, by bragging that "48 hours of video are uploaded every minute!" However, as a business owner or marketer, that statistic can be discouraging. How will your videos ever stand out from the rest? Will anyone ...

How to Use Online Video to Become "The" Celebrity Within Your Industry

How to Use Online Video to Become The Celebrity Within Your Industry

Businesses spend millions of dollars to have celebrities make appearances in their commercials and Web videos. Just think about the ads that feature William Shatner as "The Priceline Negotiator" or Jennifer Lopez's notorious commercial for Gillette "Venus" razors. Companies pay a pretty penny to secure ...

Why a Professional Web Site Video Experience is Crucial for Business Marketing

Why a Professional Web Site Video Experience is Crucial for Business Marketing

After you spent the time and money on producing quality video for your Website, you need to also consider what's the best way to have that video have the best presentation and user experience possible? In this post I outline those companies and business models ...

↑ Top